Copywriter (Sr. Executive/ Executive)

The Role:Shikho, one of of Bangladesh’s fastest-growing EdTech companies, is looking for a Copywriter (Sr. Executive/ Executive) to join our Brand & Production team. If you can craft words that inspire, sell, and spark conversations, this role is for you!Key Roles & Responsibilities: Lead all copywriting efforts across campaigns, ads, digital platforms, and brand communications. Supervise and mentor junior copywriters to maintain a consistent tone of voice across all assets (applicable for Sr. Executive role). Develop creative concepts and messaging strategies that drive engagement and revenue. Supervise and mentor junior copywriters to maintain a consistent tone of voice across all assets. Collaborate cross-functionally with design, video production, product and marketing teams to bring ideas to life. Write short-form and long-form content (scripts, ads, campaign taglines, web/app copy, social posts, etc.). Create and oversee content calendars aligned with brand campaigns and seasonal/academic moments. Integrate AI-powered tools to boost productivity, idea generation, and content variations. Ensure copy is impactful, on-brand, and conversion-focused.Qualifications & Skills: 1 to 4 years of experience in copywriting, content strategy, or advertising. Graduation in Marketing or relevant field from any reputed university Proven track record of producing revenue-driven and high-impact campaigns.Strong conceptual thinking - ability to turn insights into powerful creative ideas. Experience supervising teams or mentoring junior writers. Excellent command of both Bangla & English copywriting. Ability to thrive in a fast-paced, cross-functional environment. Familiarity with AI copy tools, EdTech sector, and digital-first campaigns will be a plusThe Important Bits: Job type: Full Time Department: Brand Marketing & Production Location: Banani, Dhaka, Bangladesh Salary: Competitive and Negotiable Based on Experience Working Days: 5 days a week, from Sunday to Thursday Other Benefits: Festival Bonus, Group Life & Medical Insurance, Annual Leave, Leave Encashment, Annual Performance Review, etc.About Shikho: Shikho is a Bangladeshi education technology start-up with a mission to democratise access to high-quality education. It has so far raised $8 million USD of international funding from global venture capitalists in Singapore and America, the highest for a Bangladeshi seed-stage startup and the highest in education technology for the country. Investors include education technology investment specialists Learn Capital from Silicon Valley, regional experts Wavemaker Partners from Singapore along with the Family Office of Singtel Chairman and local partner SAJIDA Foundation. Shikho aims to build a holistic learning ecosystem for a digitally enabled Bangladeshi student population, across primary, secondary, and tertiary education.Shikho in the News:Startup Bangladesh Announces Strategic Investment in Shikho to Accelerate AI-Powered Learning in Bangladesh9th Brac Bank-The Daily Star ICT AwardsBangladeshi edtech Shikho closes seed investment of USD 5.3 millionShikho raises new investment from SAJIDA Foundation, international investors to expand reach and impactShikho: Transforming lives, one student at a timeShikho making its mark on Forbes listShikho and its Founder, Shahir Chowdhury featured in Bloomberg New Economy 2023 Catalysts