Job Description
About UsKITSCH is proud to be recognized as a self-financed, female-owned global accessory brand built on positivity and pure hard work. Established in 2010, KITSCH has grown from door-to-door sales to selling products in over 27 countries across 20,000 retail locations worldwide. Our company is dedicated to creating high-quality products that are effortless, elevated, and easy to use. From fashionable shower caps to our viral towel scrunchies, we aim to evolve your everyday essentials.We believe that everyone should feel confident when purchasing our products, regardless of hair type, style, or budget. Our commitment to quality, inclusivity, and innovation has helped us build a strong brand presence and a loyal customer base worldwide.About The RoleKITSCH is currently seeking a talented and creative Copywriter to join our Creative and Marketing teams. The ideal candidate will play a vital role in developing engaging, dynamic, and informative content that resonates with our target audiences. This position involves crafting compelling narratives across various platforms, including digital media, social media, web assets, and visual content such as photography and videos. The Copywriter will be instrumental in driving marketing campaigns, enhancing brand visibility, and fostering brand loyalty through strategic storytelling and high-quality content creation.The role requires maintaining the distinctive KITSCH brand voice and look across all digital touchpoints. The successful candidate will collaborate closely with cross-functional teams to ensure consistency in messaging and branding. Creativity, innovation, and a proactive approach are essential qualities for this role, along with a passion for engaging audiences and delivering measurable results.QualificationsBachelor’s degree in Journalism, English, Creative Writing, Screenwriting, Marketing, or CommunicationMinimum of 3+ years of experience in Brand Management and Marketing CopywritingExperience working within the Beauty and Fashion industryProven ability in brand strategy, positioning, and storytellingStrong research skills to understand business needs, industry trends, and target audiencesProficiency in online content creation and digital marketing toolsExceptional writing, proofreading, and editing skillsKnowledge of SEO principles to maximize content reachExperience utilizing AI tools such as ChatGPT to enhance workflow efficiencyStrong soft skills including creativity, initiative, communication, and time managementResponsibilitiesDefine and execute brand positioning strategies for new product launches and campaignsDevelop compelling brand stories and content that align with company objectivesMaintain and enhance the company's existing brand image and identityCreate original, engaging, and targeted content for various platforms including social media, web, and email marketingCollaborate with marketing and creative teams to develop innovative campaigns and projectsConduct thorough research to stay informed about industry trends, market insights, and target demographicsEdit and proofread all marketing materials to ensure clarity, consistency, and qualityPlan and organize email marketing strategies to maximize engagement and conversionImplement SEO best practices to improve content visibility and reachPerform additional duties as assigned to support marketing initiativesBenefitsUnlimited Paid Time Off (PTO) and Sick DaysComprehensive Health Care Coverage401(k) Retirement Plan with 3% MatchPaid HolidaysRemote Work FlexibilityCompetitive Annual Salary of $90,000Equal OpportunityKITSCH LLC is an equal opportunity employer. We are committed to creating a diverse and inclusive work environment that supports, inspires, and respects all individuals. We recruit based on merit and do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, marital status, age, disability, national or ethnic origin, military service, citizenship, or any other protected characteristic.
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