Creative Strategist

About Atlas MediaWe're not your typical "let's schedule a meeting about the meeting" agency.Atlas Media is a growth marketing agency in Singapore that creates content that actually converts and ads that actually perform. We specialize in high-converting performance marketing, content creation, lead generation, and data-driven social media campaigns that drive real revenue (not vanity metrics).Our track record speaks for itself: over 100 campaigns executed and $15+ million in revenue generated for multi 8-figure companies and established brands. We've worked alongside industry leaders including Prism+, HipVan, and Häfele on major initiatives.We're a small, young, obsessed team that moves fast, tests boldly, and celebrates wins together. If you're tired of corporate bureaucracy and want to work somewhere your ideas actually get executed (not stuck in approval hell), keep reading.The Role: The Content Strategist will be responsible for coming up with creative concepts (valuable content that serves business goals, not just Tiktok trends) and amplifying it through paid social campaigns across Meta, TikTok, Instagram, and YouTube. You'll develop content concepts, manage on-shoot production, and transform that content into high-performing ads within client budgets. Working closely with videographers and editors, you'll oversee the entire content-to-ads pipeline - from scripting and shooting to posting organically and launching as paid campaigns. Contract Type: Full-TimeWorking Hours: Mon-Fri 9am-6pm Salary Range: $4,000-$5,000/month + performance incentivesResponsibilites:Content Creation & ProductionCreative Research & ideation: Analyze high-performing creatives within client niches on social platforms and develop unique concepts Creative Copywriting: Strong understanding of human psychology to write high-converting scripts, ad copy, hooks, and social content that drives measurable results across all formatsOn-shoot management: Be present at shoots to ensure content matches strategy, brief talent/creators, and capture additional angles for testingCollaborate with the Creative TeamWork closely with the creative team to produce high-quality digital assets for Ad campaigns which convertSet quality standards and review deliverables (ad copy, visuals, funnels) for brand fit andperformance potentialFulfillment Quality & PerformanceMonitor campaign performance: Track daily metrics (CPM, CTR, CPA, ROAS) and optimize campaigns for customer acquisitionInnovate & iterate: Spot areas for improvement, propose creative angles, ensure we’re always testing new approaches.Performance ReportingGenerate weekly/monthly reports on key metrics and provide insights to improve future campaigns.Make data-driven recommendations to enhance overall digital marketing strategy.Stay informed about industry trends, emerging technologies, and best practices in digital advertising.About You: 2-3 years developing comprehensive content/marketing strategies that drive measurable business outcomes 2-3 years creating high-performing short-form video content (TikTok, Reels, YouTube Shorts)Proven ability to write compelling, conversion-focused copy across video scripts, ad copy and social contentShoot experience - Comfortable on set giving creative direction to talent, videographers, and creators Intangibles:Hunger & Growth Mindset - always looking for ways to improveResourcefulness - Finds solutions even when given limited resourcesReliability and follow-through - Consistent and clear communicationOwnership Mentality - Leads projects with accountability and clarityCreative Taste & Judgment - Understands pacing, visual flow, and storytellingWhat to expect: 🎥 Creative freedom - Pitch a bold content idea? If the strategy makes sense, we'll test it👥 Small team = big impact - Work with a tight-knit team where your ideas actually get heard and executed⚡ No boring meetings - We make fast decisions and execute faster. You'll spend more time creating than talking about creating🎉 Young, driven team - Work with people who actually care about the work and celebrate wins together📈 Foundational opportunity - Build the content systems that define our competitive advantage with clear advancement potential💰 Performance rewards - Your success directly impacts your compensation through transparent bonus structure