Customer Insight & Data Planning Manager

Customer Insight & Data Planning ManagerAbout Your New Employer:Our client is an online insurance intermediary regulated by the Central Bank of Ireland. Established in 2007 and re-branded in 2008, known for their pillars: Search, Talk, and Claims. They are members of Brokers Ireland and carry Professional Indemnity Insurance.About Your New Job as a Customer Insight & Data Planning Manager:Develop segment performance scorecards: Incorporate engagement, conversion, and retention metrics.Build and maintain behavioural journey maps: Identify key drop-off and trigger points.Produce test-and-learn roadmaps: Ensure results are statistically valid and actionable.Deliver regular performance insights and strategic recommendations: Inform CRM optimisation and proposition development.Ad-hoc duties: Perform any other duties as deemed appropriate.What Skills You Need:Experience: 5+ years in a similar role.Education: University Degree in Marketing, Information Technology, PR, Business Studies/Management, or related fields.Technical Skills: Strong analytical capability, comfortable with SQL and data visualisation; familiarity with Python/R is desirable.CRM Platforms: Experience with platforms like Salesforce, Adobe, HubSpot, and understanding of automation workflows.Communication: Excellent communicator, able to turn complex analysis into clear, actionable narratives.Collaboration: Comfortable working with technical teams to align data flows and reporting structures.What’s on Offer:Competitive SalaryPension & HealthcareMobile Phone PlanLocation: Convenient and well-connected location in Sandyford, Dublin.Hybrid Working ModelStaff Sports & Social Events