Marketing Specialist

Job Title: Marketing Specialist IDuration: 6+ Month ContractLocation: San Diego CA 92129Pay Range: $45-$50/hrJob DescriptionResponsible for designing, creating, and delivering marketing programs to support the growth and expansion of GTM strategy focused on Omnichannel journeys. Creates, conveys ideal customer messages and improves brand experience for customers. Develops presentations and provides reports based on information collected. Builds relationships and influences stakeholders on ideal strategy and actively accountable for execution. May coordinate involvement in conferences, exhibitions and marketing seminars.

Email execution experience in an enterprise-level system ESP (Braze, Salesforce, Eloqua), HTML knowledge, marketing script (AMP, Liquid Script), ability to write marketing script and conditional logic, SQL PurposeThis role is vital for optimizing our campaign operations and overall marketing efficiency. Without it, our ability to launch, manage, and scale effective campaigns would be significantly hindered. You'll help us implement processes, improve campaign delivery, and ultimately enhance our customer relationships and business outcomes. RequirementsProven experience in a CRM operations, marketing operations, or similar role, specifically supporting campaign development and execution. Hands-on experience with at least one enterprise-level CRM platform.

Strong attention to detail and a commitment to quality in campaign deployment. Ability to work effectively in a fast-paced environment and manage multiple campaigns simultaneously. Excellent communication and collaboration skills2-3 years of experienceKey ResponsibilitiesCampaign Development and Setup: Support the end-to-end development and setup of marketing campaigns within our CRM platform. Execution and Deployment: Oversee the accurate and timely execution and deployment of various marketing campaigns. Segmentation and Targeting: Assist in defining and implementing audience segmentation strategies to ensure campaigns are delivered to the most relevant customers. Quality Assurance:

Conduct thorough testing and quality assurance checks on campaigns before launch to ensure accuracy and functionality. Performance Monitoring: Monitor campaign performance and troubleshoot any operational issues that may arise. Documentation and Best Practices: Help document campaign processes and contribute to the development of operational best practices. Desired Technical ExpertiseEmail execution experience in an enterprise-level system ESP (Braze, Salesforce, Eloqua), HTML knowledge, marketing script (AMP, Liquid Script), ability to write marketing script and conditional logic, SQLEmail Marketing CRM Platforms: Proven experience with enterprise-level CRM systems (e. g. , Salesforce Marketing Cloud, Braze, Adobe Campaign).

Experience with email service providers (ESPs) for campaign deployment. Marketing Scripting: marketing script (AMP, Liquid Script), ability to write marketing script and conditional logic, SQLData Segmentation: Strong understanding of data segmentation techniques and tools within a CRM environment. Campaign Automation: Familiarity with setting up and managing automated campaign flows. Basic HTML/CSS: Ability to troubleshoot basic HTML/CSS issues within email templates.