Digital Marketing Expert

Digital Marketing Expert – MOVIDA (Footwear Brand Launching Soon!)Location: Faridabad, HaryanaBrand: MOVIDA Category: Footwear About MOVIDAA new-age Indian footwear brand created in collaboration with Italian designers, MOVIDA combines global fashion trends with ergonomic comfort and high-quality craftsmanship — all designed for the modern Indian lifestyle. MOVIDA is committed to blending global design aesthetics with everyday comfort for the modern Indian consumer. We are growing fast and are now looking for a Digital Marketing Expert who can lead our 360° marketing strategy across all digital touchpoints.Role OverviewWe are looking for a results-driven digital marketer who can build the entire digital ecosystem of MOVIDA from the ground up. This role requires strong expertise across content, performance, analytics, SEO, social media, e-commerce, and marketplace management.Key Responsibilities:-Develop and execute 360-degree digital marketing strategies aligned with brand objectives.Manage content creation for social media, website, email, and ad campaigns.Plan and optimize performance marketing campaigns (Meta, Google, YouTube, etc.).Grow and manage our social media presence across all platforms.Handle SEO/SEM, keyword planning, and organic traffic growth.Lead marketplace management (Amazon, Myntra, Ajio, Flipkart) including listings, pricing, promotions & analytics.Design and implement brand campaigns, influencer collaborations, and community-building initiatives.Work closely with creative, product, and sales teams to ensure cohesive brand communication.Track and report on performance metrics with clear improvement plans.Required SkillsStrong understanding of digital marketing tools, analytics, and trendsExperience with fashion/e-commerce brands (preferred)Hands-on knowledge of SEO, SEM, Meta Ads, Google Ads, Email Marketing, CRM toolsAbility to create or guide visual content (reels, graphics, product stories)Strong analytical mindset with the ability to make data-backed decisionsMarketplace knowledge (Amazon/Myntra/Ajio) is a mustWho Should Apply?Someone who:Thinks creatively, executes independentlyUnderstands brand buildingCan handle end-to-end digital marketing responsibilitiesWants to be a part of an exciting brand launch journeyHow to ApplySend your resume + portfolio/links to: hr.matvin@gmail.com Subject Line: Application – Digital Marketing Expert (MOVIDA), pls indicate your current CTC as well  in the email body stating your brief introduction.