Freelance Copywriter (Vietnamese, On-Site)

Hogarth is the Global Content Production Company. Part of WPP, Hogarth partners with one in every two of the world’s top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging. The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions. Our global team of over 7,500 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today’s content experience.WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. Working at WPP means being part of a global network of more than 100,000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries, with corporate headquarters in New York, London and Singapore. WPP is a world leader in marketing services, with deep AI, data and technology capabilities, global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world, including approximately 300 of the Fortune Global 500. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. OverviewAs an integral part of the team, the freelanceCopywriter (Vietnamese) will help shape the creative direction and transcreation of content in Vietnamese and be responsible for creating clear, concise and compelling copy for the client's web, in-store, eDMs and other marketing communication platforms in Vietnam.The ideal candidate is technically-savvy, possesses a keen eye and an exceptional attention to detail to ensure clarity and accuracy in each project copy. He/She should be flexible, adaptable and results-driven, with the skills to work across stakeholders, and an ability to focus and prioritise in a fast-paced, ever-changing environment.You will be required to build strong working relationships with the in-market and global teams to ensure delivery of linguistically and tonally perfect campaigns that will ensure the client’s products stand out in your market.This is a freelance position that at times, would require on-site presence at our client's/our offices in Singapore. We will only be considering full-time freelancers or individuals who are keen to freelance full-time.ResponsibilitiesTranscreate/Write, review, and elevate campaign copy that result in effective and compelling communication for the client’s brand and products across VietnamMaintain consistency in the brand's tone of voice regardless of media formatEnsure all messages are clear, follow the spirit of the English master copy and communicate the same strategic or product messageGuide and maintain the quality of the translated long copyReview, rewrite and approve all translated marketing copy from our translation partnersWork with a team of other copywriters, editors and translators and take full responsibility for the quality and accuracy of their workValidate TV, print and digital advertising created by our advertising agency and help steer the team in decisions made on behalf of the clientQualificationsAccomplished advertising creative director/senior copywriter (for Vietnamese copy across Vietnam)Creative thinker with solid copywriting skills and thorough understanding of tone/brand voiceWorked on international and local brandsConfident when presenting creative ideas and able to do that in a simple, clear way, with just the right amount of detailCares about the craft and obsessed with excellent writing that is thoughtful, meaningful, clear, inspiring and provocative at timesA conceptual creative who can come up with big ideas (when needed) but also capable of paying attention to the smallest details. Like punctuation.Exceptional verbal and written communication skills in Vietnamese and EnglishUnderstanding of language subtleties (especially when it comes to adapting creative)Team player – easy to get along with and able to work closely with Editors and wider production teamsPossess a good sense of humour (trust us, there'll be days when you'll need it)Must be able to perform effectively and efficiently under time pressure. Must be flexible and able to adapt within an environment of constant changeMust be able to travel to Singapore at times as required, for several weeks at a timeOur Hogarth Values:Hands onNo egos here. Just a shared drive to roll up our sleeves and make great things happen. Every project--big or small, gets our full energy because we believe in doing things right. Every single time. It's how we deliver real results without cutting corners.Honesty We are real and authentic – with each other and in our work. Honest, direct communication builds the trust we need to collaborate, grow, and make meaningful things together. It’s not always easy but it’s always worth it.Heart & Soul We bring heart to everything we make. Passion, pride and relentless drive push us beyond “good enough” ––because we care deeply about our craft, and we’re always chasing better. We love what we do, and it shows.Happy FamilyCreating a space where everyone feels valued--even when opinions differ, makes this a supportive and inclusive environment for our people. We embrace our differences, celebrate our wins together, and never lose our sense of humor.HungryCuriosity keeps us hungry. We question, experiment, and always seek out what's next. We never settle, and we never stop learning.Inclusion and Impact WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.Please contact careers@hogarth.com if you need the job advert or form in another format.DataWe rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment.When you click the "Submit Application" button at the bottom of this page, this will send all the information you have added to Hogarth WW. Before you do this, we think it's a good idea to read through our Privacy statement. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.