Fresh Grad Hire - Growth Content Specialist

1. Market Analysis & Trading Strategy InsightsMonitor market trends, analyze the impact of major market movements on trader psychology, and develop corresponding marketing content strategies based on product featuresAccurately identify market hotspots and promptly produce high-conversion content (e.g., market commentaries, stock analysis, investment opportunity alerts) to boost users' trading inclination2. Product Strength Packaging & Content OperationsDevelop compelling product packaging strategies tailored to different market conditions and user needs, leveraging Moomoo's product characteristics to drive user trading conversionPlan and execute content-driven marketing campaigns during key market events (e.g., earnings seasons, FOMC meetings, CPI releases) to maximize user activity and trading conversion rates3. User Growth & Precision OperationsManage the user lifecycle, analyze user behavior paths through data, and formulate precision operation strategies for different trading stages (e.g., new users, active users, churned users)Optimize the user growth funnel via A/B testing, user segmentation, and marketing automation to increase user trading frequency and average order value4. User Education & Investment Tool PromotionPlan and produce content that enhances users' trading capabilities by utilizing Moomoo's intelligent trading tools and options strategy tools, fostering investment habits and improving platform stickinessDevelop personalized content growth strategies for different investor types (e.g., novice investors, experienced traders, options investors) to improve user trading conversion ratesRequirements1. Industry BackgroundExperience in securities, fintech, or investment/trading apps is preferredSolid understanding of financial markets, with the ability to quickly interpret market changes and accurately capture investor needsActive stock or options trader familiar with the user experience of trading products, capable of optimizing content strategies from a user perspective2. Core CompetenciesProficient in growth operation methodologies, able to develop precision growth strategies based on the user lifecycleStrong data analysis skills, capable of optimizing content strategies and trading conversion paths using user behavior dataExcellent content planning and marketing skills, able to package product strengths effectively according to different market environments to improve trading conversion ratesFamiliar with growth tools such as A/B testing, user segmentation, and marketing automation, with a strong data-driven mindsetPreferred QualificationsHands-on experience with options trading and familiarity with options strategies, coupled with a deep understanding of options investors' needsA proven track record of successful content growth cases, with practical end-to-end experience from content outreach to trading conversionFamiliarity with U.S., A-share, and Hong Kong stock markets; background in financial media, investment research, or financial content planning is a plusOpen to candidates graduating between January 2025 and August 2026*Only shortlisted candidates will be contacted.