Job Description
About the Opportunity:The organization is hiring a player coach to own the brand end to end. This individual will define the brand strategy, build the systems that make it easy to scale, and do hands-on design work for priority initiatives. Identifying resourcing needs and the right external partners to scale output, including scoping, selecting, and managing agencies and freelancers will also be required. This role blends creative direction, design systems, and program management. Collaboration with Product Marketing, Sales, Events, HR, Product Design, and external vendors is essential to deliver a cohesive and effective brand.Portfolio required with application. Include examples of design systems, event creative, marketing creatives, or other materials that best represent your work.This is a remote, U.S. based role.Responsibilities:• Brand ownership: Manage and evolve the organization’s visual and verbal identity across web, campaigns, sales enablement, social, product adjacencies, and events. Document standards and create practical guidelines that teams will actually use.• Hands-on design: Execute advanced design work for decks, one pagers, case studies, websites and landing pages, digital ads, social graphics, event environments, signage, and swag.• Design system: Establish and maintain a component based design system, template library, and DAM structure so internal teams and external collaborators can ship on brand work quickly.• Events creative: Partner with the events team to own end to end creative production including booth design, banners, screens, digital and print assets, email and paid promos, event messaging, and on site collateral.• Vendor strategy: Align with current vendors producing public facing materials. Identify, evaluate, and onboard any additional agencies that may be necessary for scale. Write clear briefs, set deliverables and timelines, and review work for quality and brand fit.• Cross functional alignment: Collaborate with existing vendors managed by other teams to maintain consistency. Work with Product Marketing and Sales to produce sales collateral that is accurate, current, and easy to customize. Partner with Product and UX to align product and marketing design.• Internal brand: Work with HR and internal comms on employer brand, culture campaigns, and employee swag.• Program management: Orchestrate multiple campaigns at once. Run intake, prioritization, schedules, stakeholder reviews, and approvals with clear ownership.• Quality control and governance: Implement checkpoints and a simple escalation path to prevent off brand work.• Measurement: Track adoption of the design system, asset reuse, cycle time, and stakeholder satisfaction. Report results and improve processes.Requirements:• 7+ years in brand design, creative direction, or brand management in B2B or SaaS with a strong portfolio of system level work and hands on execution• Expert in Figma and Adobe Creative Cloud. Comfortable with presentation tools and production for digital and print• Proven experience creating brand guidelines, component libraries, and templates used by non designers• Strong project management skills. Able to scope work, set timelines, manage vendors, and communicate clearly with stakeholders• Experience producing event environments and integrated campaign assets• Ability to translate business goals into clear briefs, creative concepts, and measurable outcomes• Excellent written and visual communication skills. Detail oriented and organized• Comfortable operating as a player coach who can set direction and executeWhat success looks like in 6 to 12 months:• A documented brand system and asset library adopted across Marketing, Sales, Product, and Events• Priority campaigns and event creative delivered on time with measurable impact and reduced rework• Sales collateral standardized and easily reused by the field• Clear intake and review process with improved cycle times and positive stakeholder feedbackSalary Range:• $160,000/annually to $200,000/annually plus equity plus benefitsPerks:• Employer paid group health insurance for you and your dependents• 401(k) plan with employer match (or equivalent for non US-based roles)• Flexible paid time off• Regular company-wide in-person events• Home office stipend, and more!
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