Michael Page

Head of Brand Management

Posted: 14 hours ago

Job Description

Exciting and challenging role.Joining a company that has strong brand presence globally.About Our ClientOur client is a well establish player in the technology industry where they have presence globally. They are also known on delivering innovative solutions and achieved a consistent growth every year which give them a strong market presence globally.Job DescriptionLead the design and execution of a global brand strategy that elevates the business positioning to align with global peers.Execute a group wide brand transformation including brand audit, architecture, identity systems and launch road-map.Translate complex business and technology propositions into sharp and credible brand narratives.Establish brand governance framework to ensure consistent application of brand principles across the business.Responsible on the due diligence processes for brand names, including trademark clearance check and cross-market screening.Lead the ongoing development and delivery of brand marketing initiatives across digital platforms, campaigns and experiential activation.Develop frameworks to track return on marketing investment (ROMI) across all brand marketing activities.Ability to work with senior stakeholders which include the business unit heads and key internal collaborators.The Successful ApplicantAt least 15 years of brand strategy and brand related experience in the B2B portfolio.Experience in influencing both internal and external stakeholders.Experience working across complex organisations, with the ability to navigate stakeholders dynamics and drive enterprise-level outcomes.Familiar with brand governance system, brand architecture and market implementationWhat's on OfferChallenging and exciting role where you will be making an impact globally.Exposure to innovative projects within the industry.Good career growth within the business.Contact: Desmond Cheong (Lic No: R21103913/ EA no: 18S9099)Quote job ref: JN-082025-6803683

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