Head of Marketing

Our client, a fast-growing tech company in the B2B2C space, is looking for an exceptional Head of Marketing to define brand strategy, accelerate growth and build a world-class marketing team from the ground up.Key ResponsibilitiesBuild and execute an innovative strategy across brand, growth and product marketing to drive acquisition, retention and community.Define brand strategy, marketing funnels, content strategy and paid + organic acquisition plans in partnership with Growth.Test, measure, and optimise campaigns across PR, stunts, paid media, referral, influencer and partnership channels.Shape and evolve a human, authentic, mission-led brand voice that drives emotional connection with audiences.Oversee creative strategy and delivery, generating breakthrough ideas and continually testing new concepts.Partner with Product and Design to ensure seamless alignment between brand and user experience.Build and lead a high-performing marketing team as the business scales.About YouDemonstrated success in senior marketing roles within tech or consumer brands.Proven track record of building marketing engines from the ground up in early-stage environments.Experience taking a company or product from zero to scale.Strong understanding of full-funnel marketing across brand, performance and lifecycle.Exceptional storyteller with the ability to craft compelling brand narratives.Data-driven yet creative – able to blend insight with bold ideas.Entrepreneurial mindset with a hands-on approach - builder, not just strategist.Experience in both B2B and B2C, or marketplace environments, is a plus but not essential.Passionate about technology, innovation and building meaningful customer experiences.Why JoinPlay a pivotal role in shaping the marketing function at an ambitious high-growth B2C business.Full ownership of marketing vision, strategy and future team build.Join at an exciting stage of growth with the opportunity to have real impact.Creative, autonomous and execution-focused culture.