DescriptionWe are looking for a highly driven and strategic VP Marketing to lead and scale our marketing efforts. This role requires a data-informed thinker with a creative edge, strong leadership skills, and the ability to drive both performance and brand impact.
ResponsibilitiesDevelop and execute end-to-end marketing strategy aligned with company goalsLead campaign ideation across digital and offline channelsDrive data analytics and reporting to measure performance and optimize outcomesOversee ongoing optimization of all marketing activitiesDesign and manage customer retention strategiesDeliver insights and recommendations through regular reports and dashboardsCollaborate closely with the CMO to align efforts across departmentsRequirementsProven experience in a senior marketing role, preferably in HealthTech or related industryStrong analytical skills and a data-driven mindsetCreative approach to problem-solving and campaign developmentHands-on experience with performance marketing, brand management, and retentionExcellent communication and leadership skills
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