Junior Marketing Specialist

We’re looking for a Junior Marketing Specialist who thrives on data, analytics, and performance metrics. You will play a key role in executing marketing campaigns across channels (email, paid media, social, etc.), while constantly testing, measuring, and optimizing for results.If you love numbers, enjoy optimizing conversion funnels, and get excited by A/B tests and spreadsheets, we want to hear from you.Key Responsibilities:Support the planning, execution, and optimization of multi-channel marketing campaignsCollaborate with senior marketers to track performance across platforms (Google Ads, Meta, email, etc.)Monitor campaign KPIs and performance metrics, preparing reports and insights for ongoing optimizationAssist in A/B testing of creatives, subject lines, landing pages, and messaging strategiesHelp manage marketing calendars and timelines to ensure deadlines are metUse data tools (e.g., Google Analytics, Looker Studio, Excel/Sheets) to analyze results and recommend improvementsConduct audience and competitor research to inform campaign strategiesWork closely with content, design, and digital teams to ensure campaign alignment and consistencyNice-to-haves:Bachelor’s degree in Marketing, Business, Economics, Statistics, or a related fieldAt least 1 year of marketing experience (part-time work count!)Strong analytical mindset — you love digging into numbers and uncovering insightsFamiliarity with marketing platforms (Google Ads, Meta Ads Manager, email marketing tools) is a plusComfort with spreadsheets (Excel/Google Sheets); bonus if you know pivot tables, basic formulas, etc.Eager to learn, detail-oriented, and organizedExcellent communication and teamwork skillsBonus: experience with basic data visualization tools or marketing automation platformsWilling to report in Makati 3x a week