Head of Data Driven Experience (m/f)

As a big leading multinational company, we are pushing boundaries in the world of traditional and digital strategies with a spark for genuine creativity. There are no two days alike and that's what gets us excited every morning. That means working here is challenging, invigorating, and rewarding. We are one group, but with many opportunities. Join us and become a part of a group of 158 nationalities speaking 58 different languages through 140 countries! Having 37 iconic international brands in our Group portfolio makes your adventure limitless!Discover the world of L’Oréal by applying for:

Head Of Data Driven Experience (m/f)Based in our office in ZagrebYour RoleWe're looking for a new colleague (m/f) who will be a part of our L’Oréal team and be a driving force in the future of beauty industry. Position of Head of Data Driven Experience requires motivated, agile, and organized person who will be responsible for: Defining and leading the local strategy for acquiring and activating first and second party (1P & 2P) data, ensuring it is meaningfully connected to business priorities and consumer engagement goals.

Working hand in hand with media and brand teams to activate data across campaigns: from audience segmentation to retargeting, from lookalike modeling to Share of Search tracking — always with business impact in mind. Partnering with e-commerce and CRM teams to use data in ways that enhance the consumer experience across digital touchpoints, from personalized journeys to optimized product feeds. Translating data into insights and insights into action — embedding data thinking across divisions and supporting teams to make smarter, faster, and more consumer-centric decisions.

Ensuring proper governance of owned engagement platforms (websites, tagging, dashboards, consent tools), and lead efforts in digital compliance (GDPR, access control, IP rights, internal audits). Driving adoption of centralized dashboards and tools, including user training, support and continuous improvement based on business feedback. Managing social media access recertification and governance processes (e. g. platform access, role-based security), and upskilling internal teams on safe, compliant usage. Representing the market in the global data community, sharing best practices and contributing to the evolution of our data-driven ecosystem. Your Job MissionWith us, you’ll strive and drive.

You’ll try, might fail, try better to succeed. You will never do it alone, but with our inspiring teams. At L’Oréal, you get down to every task as if you're the leader of that project - no matter what your title says. We want you to grow beyond your limits by creating an environment where you are inspired to learn, to challenge the status quo and to make your ideas as best practice. We want you to spread your wings by constantly exploring and upgrading yourself in various areas.

The Ideal ProfilePreferably holds a Bachelor’s or Master’s DegreeHas more than 5 years of experience in similar positionsHas experience of working across marketing, CRM, e-commerce and media teamsHas strong understanding of digital data lifecycle Understands privacy and digital compliance topicsIs skilled in dashboard tools and has experience in user onboarding, stakeholder training, and iterative developmentCan interpret business needs and translate them into data strategiesIs detail oriented and has great analytical skills Has strong communicational and interpersonal skillsIs fluent in English and Croatian languageIs familiar with tools like Google Analytics 4, Tag Manager, CDPs, Salesforce and consent management platformsWONDERING WHO YOU WOULD WORK WITH?Our L'Oréal Adria Balkan dream team is based throughout several countries (Bosnia&Herzegovina, Bulgaria, Croatia, Serbia and Slovenia), speaking more than 7 languages, and united towards one ambition – creating L’Oréal, for the future!On this position, you would be based in Zagreb, but you would closely collaborate with passionate and engaged colleagues throughout all our countries, that are experts in their respective fields and that are driving excellent market performance results in a highly ethical, friendly, and inspiring environment!We’re proud to say that L’Oréal Adria Balkan region is winner of several „Zlatni indeks“ awards in Croatia and recognized as one of top employers in Serbia with recognition „Vrh poslodavac“!WHAT WE CAN OFFER YOU?You might be a cosmetics junkie — or you might not.

You can be an introvert or an extrovert. The point is, whoever we are, we are all a team and we’re always here to help, celebrate and cheer one another! That’s what makes the glue of L’Oréal: the people. But apart from that, we also appreciate and share our love forNumerous opportunities for constant learning, with many online&offline educations!Our colleagues. They will be like your second family. P. S. we enjoy our team buildings and informal gatherings as well!Love for food.

Fresh fruit for the breakfast? Many coffee machines (or space to cook your own turkish coffee!) and our cozy lunch spaces? Yes, we have it 😊Our Share&Care program. It serves to offer numerous benefits to protect us and our health, to give us balance in personal life and workplace as well😊Flexibility.

As simple as that – from flexible working hours, to possibility of remote working, to Sunny Fridays during the summer where we enjoy shorter Fridays!We don't have to mention working with top international brands in the business, and the most passionate professionals in the industry?The fact that there's (usually) no such thing as standard career path.

Each of us has the opportunity to be empowered and to lead the change we want to see within the biggest beauty company in the world!Find more about our projects & brands that we’re so proud on, and our Adria Balkan region on this LINK!OUR VALUESPassion, innovation, entrepreneurial spirit, open-mindedness, quest for excellence and responsibility are in L'Oréal's genetic code. If you are ready for this challenge apply by sending your CV and cover letter in English by 05. 08. 2025. !Only short listed candidates will be contacted. All applications will be treated in the strictest confidentiality.