Manager Corporate Brand Management - Corporate Brand Strategy

The PositionJoin our team as a Manager Corporate Brand Management and play a key role in driving the global expansion of our corporate brand. Do you have a deep strategic understanding of brand management and a passion for brand design, are thinking on your feet, and driving change through collaboration? We're excited to invite you to join our team at Boehringer Ingelheim. Your expertise will be key in implementing and operationalizing our corporate brand.Tasks & responsibilitiesYou will provide strategic counsel and guidance to assess and adopt evolving branding needs, ensuring alignment with Boehringer Ingelheim’s Corporate Brand Identity and brand architecture. In this capacity, you will collaborate closely with other functions within Corporate Affairs as well as senior managementYour expertise will allow you to actively contribute to the evolution and governance of Boehringer Ingelheim’s Corporate Brand, ensuring it supports current business needs while fostering future growthIn addition, you will take an active role in supporting the activation and operationalization of the Corporate Brand Identity. By offering consultancy and building a comprehensive library of brand assets, you will empower the organization to effectively utilize its branding toolsA key part of your responsibilities will be to oversee the governance of the Corporate Brand framework and identity. You will monitor and steer its consistent application across all functions, businesses, and geographies to ensure alignment with our global standardsThrough close collaboration with other teams, you will gather valuable insights and establish feedback loops. These efforts will help inform the organization about the success of its branding activities and enable continuous optimization of the Corporate BrandRequirementsBachelor’s Degree in Business Administration or Marketing; alternatively Psychology, Humanities, Social Sciences, or other in connection with several years relevant work experience in a matrixed organization (e.g. in an agency or consultancy)Strong knowledge of brand identity and management topics, including design system approaches, and a profound understanding of applying design tools and/or softwareVery good knowledge of governance approaches and how to ensure consistency across geographical and functional layersExcellent interpersonal and consultancy skills, paired with an innovative and creative mindset with a strong focus on strategic design topicsAbility to achieve objectives and deliver results within quality, time, and budget constraintsA collaborator who prefers an inclusive approachNatural curiosity and a willingness to learn and adaptStrong command of English required and a good command of German preferredReady to contact us?If you have any questions about the job posting or process - please contact our HR Direct Team, Tel: +49 (0) 6132 77-3330 or via mail: hr.de@boehringer-ingelheim.comRecruitment process:Step 1: Online application - The job posting is presumably online until November 21th, 2025. We reserve the right to take the posting offline beforehand. Applications up to November 6th, 2025 are guaranteed to be considered.Step 2: Virtual meeting up to and including the beginning of January 2026Step 3: On-site interviews are planned for mid-January 2026Our CompanyWhy Boehringer Ingelheim?With us, you can develop your own path in a company with a culture that knows our differences are our strengths - and break new ground in the drive to make millions of lives better.Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after - as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you'll be helping to transform lives for generations.Want to learn more? Visit https://www.boehringer-ingelheim.com