Market Research Manager (Financial Service)

Key Responsibilities:Market Research & AnalysisConduct in-depth research on historical and future trends in the consumer installment market.Monitor market changes, including interest rate fluctuations, emerging technologies, and competitive shifts.Provide systematic insights into competitors’ strategies, product features, and market shares.Consumer InsightsMap target segments and explore consumer decision-making journeys, including purchasing motivations, preferences, and pain points.Identify segmentation opportunities and define specific target audiences for tailored solutions.Support product positioning and marketing activities using methods such as surveys and interviews.Cross-Functional CollaborationPartner with Product Development, Marketing, Business Operations, and Sales teams to ensure research findings are effectively implemented.Present research insights and recommendations clearly to both technical and non-technical stakeholders.Regulatory & Industry KnowledgeMaintain a deep understanding of relevant regulations, industry standards, and best practices in the finance and consumer installment industries.Ensure research outputs align with compliance requirements while maintaining market competitiveness.Candidate Requirements:Minimum of 5 years in market research, within consumer installment or financial services.Proven ability to deliver actionable insights that drive strategic decisions.Strong data analysis and visualization skills.Proficiency in market research tools, data analysis software, and AI applications.Excellent communication skills, capable of engaging diverse audiences and stakeholders.Strong interview and interpersonal abilities, including conducting effective interviews across various socio-economic groups.Collaborative team player, comfortable working across multiple departments.Proficiency in both written and spoken English.