Tuesday, October 28, 2025
Granado Pharmácias | Perfumaria Phebo

Marketing Analyst

Posted: 17 hours ago

Job Description

Granado, the iconic Brazilian brand, is looking for a Marketing and Events Analyst.About Granado: Founded in 1870 by the Portuguese José Coxito Granado, Granado began by offering natural remedies crafted from plants, herbs, and flowers native to Brazil. Its first store was established in the heart of downtown Rio de Janeiro, where the historic shop still stands today.The quality and effectiveness of its products quickly made Granado one of the official pharmaceutical suppliers to the Royal Court. In 1880, the brand was granted the title of “Official Pharmacy of the Imperial Family of Brazil” by Emperor D. Pedro II.A symbol of Brazilian heritage, Granado has been passed down through generations. In 2013, the brand started its global expansion by opening its first concept store outside Brazil at the prestigious department store Le Bon Marché in Paris. Since then, Granado has expanded throughout Europe, with stores in France, Spain, Portugal, Italy, Greece, and Austria.With over 90 stores globally, Granado distributes more than 15 million products per month through pharmacies, perfumeries, and department stores across Brazil, Europe, and the US.About the Position: We are seeking a proactive and creative Marketing & Events Analyst to join Granado’s European team, based in France. Reporting to the Marketing Supervisor, you will support product launches, events, store activations, trade shows, and B2B initiatives across France and Europe, while ensuring brand consistency across all channels. This hands-on role includes supporting PR, market research, and brand partnerships, with frequent travel across Europe to deliver events and activations that bring Granado’s heritage to life.Key Responsibilities:Events & Activation:Plan and execute creative event concepts, including brand events, press days, trade shows, conferences, and customer events across France and Europe.Support event logistics (suppliers, materials, venues).Prepare timelines, checklists, and budgets under the guidance of the Marketing Supervisor.Coordinate event setup and provide on-site operational support.Manage administrative tasks such as supplier communication, purchase orders, invoicing, budgets, and reports.Collect feedback and assist with post-event evaluations.Collaborate with cross-functional teams to ensure brand consistency in all event materials.Marketing:Support the creation and execution of regional marketing plans across product launches, store activations, events, and B2B initiatives in France and other European markets.Conduct market research on key European markets, identifying opportunities, seasonal calendars, and local trends.Assist with offline media and OOH campaigns, as well as in-store visibility and retail opportunities.Identify and evaluate brand exposure, sponsorships, and partnership opportunities to strengthen brand positioning.Contribute to integrated marketing strategies, ensuring commercial alignment and brand consistency.Public Relations & Communications:Support the communications team in tracking media coverage, sentiment analysis, and campaign effectiveness.Assist in PR agency coordination.Help prepare press kits, briefing documents, and media outreach reports.Profile:Highly organized, detail-oriented, and proactive.Creative mindset with interest in brand storytelling, offline activations, and experiential marketing.Comfortable with hands-on execution and managing multiple projects.Strong communication and teamwork skills; able to work cross-functionally.Practical problem-solver, thriving in fast-paced environments.Flexible and adaptable, balancing creative planning and operational tasks.Passionate about delivering high-quality, memorable brand experiences.Willing and able to travel frequently across Europe to support events, activations, and partnerships.Qualifications:Bachelor’s degree in Marketing, Communications, or related field.Fluent in Portuguese (BR), French, and English.Minimum 2 years of experience in marketing, events, communications, or related roles.Interested in joining us? Thank you for reading the job description! If this opportunity excites you, please send your resume. We appreciate your interest in Granado and look forward to hearing from you.

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