Marketing and Communications Specialist

Department38810 Carolinas Medical Center - LCH: Administration: Teen HealthStatusFull timeBenefits EligibleYesHours Per Week40Schedule Details/Additional Information40 hours per week - Monday through Friday, some weekend and night work as assigned.Pay Range$28.05 - $42.10Essential FunctionsDevelop, implement, and track enterprise marketing strategy, programs, and materials such as email, television/multimedia, print/electronic communications, social media, digital campaigns and/or marketing events.Design and develop marketing and product specific printed or electronic materials, and web pages utilizing responsive design techniques to support company-wide initiatives.Partner with internal and external designers to ensure the content, format or technical feasibility of designs.Optimize marketing material/product's content, format, and web presentation to maximum utility and user experience.Recommend, advise, counsel, or support during technical, brand, product, or campaign implementation.Represent the Advocate Health enterprise Marketing Program by coordinating and executing enterprise initiatives and providing excellent customer service.Collaborate with management and leadership by using research insights, assist with the creation of measurable program assets which are aligned to business goals that drive awareness, consideration, selection, retention and advocacy among target audiences.Communicate constructively with teammates and supervision to help with projects as needed transferring information, timelines, project progress, and/or difficulties. .Support a culture of teamwork, collaboration, learning, innovation and accountability across all work units within the department.Physical RequirementsRequires walking, standing, bending or moving around campus and/or other facilities. Requires the ability to drive and operate a personal vehicle. Requires reading, comprehending, editing or designing materials. Requires clear and effective communication. Requires the experience and ability to operate audiovisual equipment. Requires the occasional lifting of documents or supplies.Education, Experience And CertificationsBachelor's degree preferably in Marketing, Advertising, Promotion, Communication, or Computer Science. 0 to 5 years of experience in implementing and supporting enterprise marketing or sales campaigns preferably in a large integrated multi-site/state organization. Technical experience may include: use of Sitecore, structured data elements, knowledge of HTML 4/5 & CSS 3 (able to write/edit/troubleshoot code using a text editor), basic knowledge of responsive/mobile layout techniques (able to use Bootstrap to create a page layout), or basic knowledge of web page performance testing and optimization. Generally, requires the ability to work with tight deadlines and manage multiple projects at once.Our CommitmenttoYouAdvocate Health offers a comprehensive suite of Total Rewards: benefits and well-being programs, competitive compensation, generous retirement offerings, programs that invest in your career development and so much more – so you can live fully at and away from work, including:CompensationBase compensation listed within the listed pay range based on factors such as qualifications, skills, relevant experience, and/or trainingPremium pay such as shift, on call, and more based on a teammate's jobIncentive pay for select positionsOpportunity for annual increases based on performanceBenefits And MorePaid Time Off programsHealth and welfare benefits such as medical, dental, vision, life, andShort- and Long-Term DisabilityFlexible Spending Accounts for eligible health care and dependent care expensesFamily benefits such as adoption assistance and paid parental leaveDefined contribution retirement plans with employer match and other financial wellness programsEducational Assistance ProgramAbout Advocate HealthAdvocate Health is the third-largest nonprofit, integrated health system in the United States, created from the combination of Advocate Aurora Health and Atrium Health. Providing care under the names Advocate Health Care in Illinois; Atrium Health in the Carolinas, Georgia and Alabama; and Aurora Health Care in Wisconsin, Advocate Health is a national leader in clinical innovation, health outcomes, consumer experience and value-based care. Headquartered in Charlotte, North Carolina, Advocate Health services nearly 6 million patients and is engaged in hundreds of clinical trials and research studies, with Wake Forest University School of Medicine serving as the academic core of the enterprise. It is nationally recognized for its expertise in cardiology, neurosciences, oncology, pediatrics and rehabilitation, as well as organ transplants, burn treatments and specialized musculoskeletal programs. Advocate Health employs 155,000 teammates across 69 hospitals and over 1,000 care locations, and offers one of the nation’s largest graduate medical education programs with over 2,000 residents and fellows across more than 200 programs. Committed to providing equitable care for all, Advocate Health provides more than $6 billion in annual community benefits.Develop, execute, and monitor the effectiveness of enterprise marketing strategy, products, or programs across a variety of channels including but not limited to research, product/brand, communications, digital, and outreach.