Marketing Director (Mandarin Speaker)

Placement: North JakartaStatus: PermanentJob Description:Develop and execute both short-term and long-term branding strategies to strengthen overall brand equity.Design and manage integrated marketing strategies across ATL, BTL, and digital channels.Oversee the execution of market research, consumer insights analysis, and competitive benchmarking to identify growth opportunities.Collaborate closely with Sales and Product Development teams to ensure alignment between product positioning and branding strategies.Build and maintain a strong corporate image through effective corporate communications and public relations initiatives.Drive brand awareness and customer loyalty through impactful and consistent communication programs.Evaluate the effectiveness of branding and marketing initiatives using performance metrics and data-driven insights.Lead, mentor, and develop the branding and marketing team to enhance overall capability and performance.Requirements:Proven track record of successfully launching new products.Proficient in Mandarin and English (both oral and written).Minimum 2+ years of experience Solid background in multinational FMCG companies or related industries.Currently holding a Director-level position, or at least 5+ years of experience as a Senior Manager or General Manager in branding or marketing.Budget: Rp. 90,000,000 - Rp. 120,000,000 (Gross)