LG Electronics Thailand

Marketing Event Executive

Posted: 3 hours ago

Job Description

About LG ElectronicsStep into the innovative world of LG Electronics. As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise, 'Life's Good', embodies our commitment to ensuring a happier, better life for all.With a rich history spanning over six decades and a global presence of more than 100 subsidiaries, we operate on a truly global scale. Since our establishment in 1958, our dedication to enhancing lives worldwide through innovative products has remained unwavering. Our business domains include Home Appliance & Air Solution, Home Entertainment, Vehicle Components Solutions, and Business Solutions.Our management philosophy, "Jeong-do Management," embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of 'Customer-Value Creation' and 'People-Oriented Management', these values shape our corporate culture, fostering creativity, diversity, and integrity. At LG, we believe in the power of collective wisdom, fostering a collaborative work environment.Join us and become a part of a company that is not just about creating solutions for a better life, because at LG, Life's Good.About the jobThe Marketing Campaign Staff for LG Subscribe is responsible for driving the strategic development and execution of both Below-the-Line (BTL) and Integrated Marketing Communications (IMC) campaigns. This role involves creating and implementing innovative marketing initiatives to promote the LG Subscribe brand across various channels, with a focus on enhancing brand visibility and engagement through both offline and online activities.ResponsibilitiesDevelopment and execution of LG Subscribe BTL & IMC campaignPlanning and execution of Subscribe event and campaigns (BTL)Formulating innovative and all aligned Subscribe IMC campaign including event and all MKT channels execution as Subscribe anniversary campaignPromotion of the brand through offline channelsManagement of monthly event support for internal event as Organization (LSM) award and etcManagement of monthly event operation work cross Subscribe x other BU, Corporate MKT, B2B and etc.RequirementsBachelor’s degree in Marketing, Communications, Business Administration, or a related field.Minimum 3 years of experience in marketing, with a strong focus on campaign management and event coordination.Good command in English and Thai

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