Marketing Lead

Haystack is working with BP on this opportunity!Global Media Lead – Marketing Effectiveness & Performance💰 Competitive salary + benefits📍 Remote/HybridA fast-growing global organisation is looking for a Global Media Lead to drive strategic media performance and deliver measurable business impact across international markets.You’ll act as the central point of expertise for global media investment — integrating local and offshore agency teams, shaping automation and performance frameworks, and ensuring marketing spend delivers maximum ROI.This is a key leadership role for someone who thrives at the intersection of media strategy, analytics, and marketing innovation.What You’ll DoChampion media investment effectiveness by demonstrating how paid media drives tangible business outcomes.Partner with marketing and data teams to define new KPIs, frameworks, and automation capabilities for campaign analysis.Manage relationships with global and offshore media agencies, tracking and analysing performance across all markets.Provide expert input into marketing mix modelling and media effectiveness measurement.Oversee brand safety, advertising compliance, and industry best practice globally.Act as a thought leader on emerging media trends, advising internal teams on adoption and piloting opportunities.What You’ll BringBachelor’s degree (or equivalent) in marketing, communications, or related field.Proven experience in media strategy — ideally within a global agency, consultancy, or large client environment.Strong understanding of media performance, platforms, and effectiveness tools (e.g., marketing/media mix models).Experience collaborating with offshore agencies and marketing automation partners.Exceptional stakeholder management and communication skills, able to influence senior leaders.Digital fluency and data literacy — with a performance-driven mindset.Why JoinYou’ll join a team that values creativity, diversity, and continuous learning, with flexible hybrid working and a strong focus on professional development. Expect an inclusive, forward-thinking culture where you can make a real global impact.If you’re a media leader who thrives on driving efficiency, innovation, and measurable results at scale — we’d love to hear from you.