Marketing Manager - Turkey (Consumers & Craftsmen)

About this Position In Consumer Adhesives, this position leads both Brand and Trade Marketing with a full Turkey scope, shaping strategy, driving category growth and Brand Equity and ensuring strong market execution in the local market. The Marketing Manager combines strategic vision, commercial acumen and people leadership to deliver sustainable results.What You´ll Do Lead the end-to-end marketing agenda for Adhesives for Consumer & Craftsmen, with full responsibility for the Turkey market, by managing both Brand and Trade Marketing teams. Define and execute strategic direction across Brand and categories, fully aligned with business goalsDrive brand building, portfolio, pricing and positioning strategies, alongside consumer communication and marketing investmentsDevelop and implement trade marketing and channel activation plans, maximizing category growth and customer penetrationOversee global product launches and campaigns, adapting to local market insightsManage P&L optimization, ensuring balance between sustainable growth and profitabilityInspire, coach and develop marketing teams, fostering collaboration and performance excellence What makes you a good fit BSc/BA in Business Administration, Engineering or a relevant fieldAround 15 years of experience in Brand, Category and Trade Marketing within FMCGProven leadership and people management capabilitiesStrong strategic, analytical and business acumen (incl. P&L management) High resilience, motivation and excellent communication skills in EnglishHenkel is an equal opportunity employer. We value diversity of backgrounds, experiences and perspectives Some perks of joining Henkel Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per yearDiverse national and international growth opportunitiesGlobal wellbeing standards with health and preventive care programsGender-neutral parental leave for a minimum of 8 weeksEmployee Share Plan with voluntary investment and Henkel matching shares At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.