Pure Fishing

Marketing Manager Southern Europe

Posted: Oct 30, 2025

Job Description

About Us:Pure Fishing is a leading global provider of fishing tackle, lures, rods, and reels with a portfolio of brands. Our mission is to provide the ultimate experience for anglers and customers through leading brands, innovative products, and superior services by a passionate, high-performing team. We are dedicated to helping you have more fun and catch more fish!Job Summary:Reporting to the Head of Regional Marketing, you will ensure the successful alignment and execution of brand strategies at a local level across the Southern European region. This role is pivotal in tailoring marketing efforts to maximize impact and performance by driving retail marketing initiatives, local events, and social media strategies.Specific Responsibilities:Developing and executing a comprehensive Southern Europe marketing plan (covering Italy, France, and the Iberica region). Developing and implementing in-store marketing campaigns to enhance brand visibility and sales Planning and managing in-store events to improve customer engagement and drive footfall. Coordinating and executing local brand activation events to boost consumer awareness and loyalty. Managing and collaborating with local Pro Staff representatives to ensure consistent brand advocacy and community engagement.Organising trade fairs, exhibitions, and shows to maximize exposure and networking opportunities.Role Requirements:Proven experience in trade or retail marketing. Experience in event management, in-store marketing, and social media strategies. Fluency in written and spoken French and English is essential with additional European language skills being highly desirable.A creative thinker with the ability to adapt global marketing strategies to local market conditions. Willingness to travel across the region for events, activations, and meetings is required.Excellent project management and organisational skills to handle multiple initiatives simultaneously.Proficiency in marketing tools and software, including CRM and analytics platforms.Competency in content creation tools is a plus (e.g., Photoshop, Canva).What we can offer:This role is ideally based in our office location in Breda, The Netherlands or remotely in France. An attractive salary and benefits package is available for the successful candidate, based on skills, and experience together with the learning, development, and career opportunities you would expect in a global organisation.If you are ready for an exciting, dynamic role then please reach out to the Human Resources team at hremea@purefishing.com either to apply or request a full copy of the job description.

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