LexisNexis Risk Solutions

Marketing Specialist - North Asia region

Posted: 16 hours ago

Job Description

re you interested in a marketing position at a global company?Do you enjoy working with B2B solutions centered around data and financial technology?We are seeking a passionate, driven, and experienced marketer to manage our marketing and communications activities for markets within APAC region with a focus on Japan, South Korea. You will help build a marketing mix across multiple channels – events, webinars, social media, email campaigns etc. You will manage operations to ensure efficiency and agreed results are delivered.Reporting to the team marketing manager, the right candidate will be required to work very closely with in-market sales leadership and global stakeholders. The candidate should be a self-starter who thrives in a very fast paced environment, willing to roll up their sleeves, and willing to challenge their comfort zone.This position is based in Japan. About the TeamReporting to the team marketing manager, the right candidate will be required to work very closely with in-market sales leadership and global stakeholders. The candidate should be a self-starter who thrives in a very fast paced environment, willing to roll up their sleeves, and willing to challenge their comfort zone.This position is based in Japan.Responsibilities:Maintaining local marketing plans and planning documents.Creating and successfully drive innovative and effective demand generation marketing programs, including integrated digital marketing campaigns for awareness, lead generation, and growth.Owning and execute our SEM & SEO program operations in Japan, ensure regional webpages are regularly updated and relevant for the marketDeveloping and executing a locally focused event program to support business objectives and enhance brand presence. Handle the logistics of third-party conferences and internally hosted briefings, ensuring all events are executed seamlesslyManaging translation and localization efforts to ensure effective communication across diverse languages in Japan and South Korea, coordinating with external vendors or internal resources as needed.Working directly with stakeholders to deliver thought leadership content, focusing on driving our executive and market presence to our target market. This will come in many forms, such as blogs, whitepapers, interviews, social etc.Monitoring and report on marketing Key Performance Indicators (KPIs) for the territory in a structured and regular manner to the Regional/BU Director, ensuring measurable return on marketing investment.Being the local brand champion for LexisNexis Risk Solutions across the assigned territoriesProactively building and maintaining relationships with local associations or 3rd parties in APAC, especially in Japan, South KoreaHelping to manage North Asia regional marketing database repository. The key metric will be data acquisition based on key target personas and existing database cleansing.Having ownership of in-marketing budget which includes managing and reporting all invoicing, purchasing, contracts and budget trackingUnderstanding the needs of buyers, how they buy, and their buying criteria and use cases in each country.Collecting market trends and competitor analysis to recommend changes to commercial strategies and marketing investments based on analysis and feedback.RequirementsHave a mid-level regional marketing position with strong operational elements and ownership.Have good communication & presentation skills. Bi-lingual language (Japanese & English) is preferred.Familiar with marketing/CRM/social media platforms and tools such as Eloqua, Adobe Analytics, Salesforce to deliver campaigns.Adept at managing conflicting priorities and objectives.Can be commercially driven and business focused with an ability to maintain strong working relationships with sales and across the business.Display a Self-starter and Tech-savvy attribute.Energetic, creative, collaborative, flexible, positive, unflappable, passionate and inquisitive.BenefitsA flexible working environment; work life balance.Hybrid Office off Tokyo StationEmployee Perks –a range of discounts on products and shoppingAn opportunity to flex Analytical and managerial skills.About UsLexisNexis® Risk Solutions Group (RSG), a portfolio of brands that span multiple industries providing customers with innovative technologies, information-based analytics and decision tools and data services that provide market-specific solutions. Approximately 8,700 employees in offices throughout the world support RSG brands by serving customers in more than 180 countries. RSG is part of RELX, a global provider of information and analytics for professional and business customers across industries. For more information, please visit www.risk.lexisnexis.com/group and www.relx.com.

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