Marketing Specialist

UPTIVO is a fast-growing fitness tech company at the intersection of AI, wearables, and human performance.Our platform helps gyms, coaches, and wellness professionals monitor real-time training data, enhance member engagement, and personalize the fitness journey through AI-powered insights and coaching automation.As we expand internationally, we’re looking for a creative and data-driven Marketing Specialist to join our team, someone who loves technology, fitness, and storytelling, and who’s ready to bring our brand to the next level.Your MissionYou’ll join the team with the goal of amplifying Uptivo’s presence online and offline.You’ll help communicate how AI is reshaping the fitness industry, turning data into motivation and workouts into personalized experiences.What You’ll DoSocial Media ManagementPlan and manage Uptivo’s social channels (Instagram, Facebook, LinkedIn; occasionally TikTok, YouTube, and X)Create and publish content that strengthens brand identity and community engagementTrack analytics and continuously refine our content strategyContent Creation & CopywritingWrite high-impact copy for social posts, blogs, newsletters, and campaignsCreate email marketing and promotional content with a clear narrative voiceTell the story of how AI and technology make training more human and connectedDigital AdvertisingManage and optimize campaigns on Google Ads and Meta AdsExperience with LinkedIn Ads is a plusAnalyze KPIs, generate reports, and propose improvementsProduction & CreativityProduce and edit short videos for institutional and social useDesign digital materials and visuals using Canva, Photoshop, or similar toolsDevelop engaging business presentations and pitch decksMarketing OperationsSupport the organization of national and international trade showsCoordinate photo and video shoots with creative partnersCollaborate with agencies for website and digital updatesWork closely with the sales and leadership teams to align marketing initiativesManage CRM campaigns and customer databasesWhat We’re Looking ForAt least 2 years of experience in similar roles (preferably in tech, sports, or digital marketing)Excellent English proficiency (B2 or higher)Strong storytelling and communication skillsExperience with analytics tools (Google Analytics, Meta Business Suite, etc.)Strong organizational and interpersonal skillsA proactive, creative, and result-driven approachBonus SkillsBasic knowledge of ShopifySEO or GEO marketing experienceFrench language knowledgePassion for fitness, artificial intelligence, and software innovationWhat We OfferPermanent contractReal growth opportunities and skill developmentA chance to shape how AI transforms fitness motivation and retentionA stimulating, international environment where innovation meets wellbeingHow to ApplyIf you see yourself in this role and want to join Uptivo’s journey, send your CV and portfolio (if available) via LinkedIn or email info@uptivo.com with the subject line: Marketing Specialist – Uptivo.