Marketing Supervisor

JOB TITLE: MARKETING SUPPORT SECTION HEADSALARY RANGE: Php 20,000 to Php 25,000QUALIFICATIONS:College degree, preferably in Business Administration/Marketing or any related field.With 3-5 years of actual work experience in the field of marketing in financial institution or any related filed, at least 2 years of which is in supervisory capacity.With visual presentation skills (Photoshop, Canva, etc.) DUTIES AND RESPONSIBILITIESA. Marketing Strategies1. Manages the establishment of the corporate brand through developing communication strategies to the target customers based on their needs, competitive pressures, available communication channels and carefully crafted key messages2. Manages the new logo design, product design, and other visual presentations intended for marketing the company’s products and services3. Develops and recommends various sales and marketing programs to communicate a strong corporate image, position the bank products and services to the target marketand to facilitate brand activation, acquisition and customer loyalty/retentionB. Marketing Channel Management1. Reviews the advertising content to be used in various marketing channels by creating graphic, visual and audio-visual materials for Digital and Offline marketing2. Coordinates with the Branch Lite Units in terms of marketing events/activities to be conducted in their respective areas and provides support in terms of marketing materials such as flyers, tarpaulin, etc.3. Monitors and ensures the conduct of marketing activities and reviews the effectiveness of each activity4. Reports to the Management Committee the effectiveness of each marketing channel in terms of prospect/leads generation and provides recommendations if any5. Conducts research on new trends, technologies and methodologies in various marketing channels to boost the market reach of the companyC. Customer Service1. Manages the customer complaints, feedback, and inquiries and gives immediate feedback to the customers2. Prepares incident report for customer complaints and forwards this to the concerned Branch Lite Unit or department for appropriate action3. Analyzes the quality of customer service we are providing to the clients and recommends initiatives if any4. Ensures facilitation of text blast to the clients with approved loan5. Initiates review of the customer service policy/procedure/guideline of the companyD. Business Process Improvements and Process Documentation1. Analyzes and evaluates current workflow by initiating business efficiency studies such as time and motion study and the like2. Revisits existing policies, procedures and work instructions and identifies areas that can be improved3. Prepares Multi-purpose loan presentation and presents this to his/her immediate head for further review prior to the presentation to the Management CommitteeE. Corporate Planning and Deliverables Monitoring1. Participates in strategic and operational planning activities of the companyPrepares, submits and presents reports relative to the development of plans and assessment of departmental output at any given time