Meta Ads Specialist - For Lowkia - Job ID: 1429267

Lowkia is looking for Meta Ads SpecialistJob Description / ResponsibilityLowkia LTD, a dynamic and growing company, is looking for a skilled and highly motivated Meta Ads Specialist to join our team. If you have a passion for performance marketing, a strong analytical mindset, and proven experience driving results through Facebook and Instagram Ads, we want to hear from you.Employment Status Full Time Workplace Work at office (On-Site) Night Shift (9:00 PM - 5:00 AM)Job Location House: 124, Road: 15, Block: C, Rampura Banasree, Dhaka-1219Responsibilities & ContextAs a Meta Ads Specialist, you will be responsible for end-to-end management of our performance-driven advertising campaigns:Meta Ads Strategy & Management: Plan, launch, execute, and continuously optimize Meta (Facebook/Instagram/WhatsApp) Conversion campaigns to ensure maximum ROI and achieve specific sales/lead generation targets.Data & Optimization: Monitor campaign performance daily, track KPIs, analyze data, and run A/B tests on creatives, targeting, and bidding strategies.Tracking & Analysis: Set up and manage precise data tracking mechanisms, including CAPI/Pixel, conversion funnels, and retargeting campaigns.Creative Collaboration: Collaborate closely with the content/creative team to develop compelling ad copies, "scroll-stopping" visuals/videos, strong CTAs, and ensure brand alignment.Reporting: Prepare comprehensive reports that translate complex performance metrics into clear, actionable recommendations for improvement.Market Awareness: Stay up-to-date with digital marketing trends, platform changes, and evolving ad policies.Social Media Content Creation/Content Strategy: Collaborate with the creative team to guide the development of performance-focused ad copies and visuals, ensuring content is optimized through testing to drive maximum conversion and align with brand strategy.Educational RequirementsBachelor/HonorsBachelor's/Honors DegreeExpertise and proven skill matter more than the degree.Skills Required: CPA Marketing, Google analytics, Google Ads, Facebook Pixel, Conversion Rate Optimization (CRO), Knowledge of web analytics tools, Tiktok ads, A/B TestingExperience Requirements1 to 3 year(s)Additional RequirementsKey Requirements & ExpertiseExperience 1 - 3 years of proven, hands-on experience in performance marketing.Core Skills Minimum 1 year of practical experience managing Meta Ads (Facebook, Instagram, & WhatsApp).We are Looking for Conversion Ads Expertise. Must have concrete proof of achieving measurable results in sales/lead generation via performance marketing.Technical CommandStrong command over:Campaign planning, launching, optimization, and budget management.Meta Conversion API (CAPI) / Facebook Pixel setup and data tracking.Analytics, reporting, ROI calculation, and performance troubleshooting. Mindset Strategic, analytical, and problem-solving mindset with the ability to interpret data and provide actionable insights. Advantageous Knowledge of Google Ads, TikTok Ads, LinkedIn Ads, and a basic understanding of SEO.Job LocationDhaka (Banasree)SalaryTk. 20000 - 40000 (Monthly)