Paid Social Media Performance Lead – Remote

GrowthAssistant is looking for an experienced Paid Social Media Performance Lead to support one of our US-based clients in the tele-healthcare industry. In this role, you’ll manage and optimize paid social campaigns, lead creative testing to maximize performance, deliver actionable reporting, and help shape the roadmap as media buying transitions in-house.This is a great opportunity for someone who thrives on performance marketing, data-driven decision making, and creative experimentation.Compensation & PerksSalary Range: ₱85,000 - ₱105,000 (Final offer based on skills and experience matched to role requirements)Work Setup: 100% permanent work-from-homeBonuses:$25 monthly perfect attendance bonus Performance bonusAnniversary bonus (₱5,000 at 1 year; ₱10,000 at 2 years)$300 referral bonus per successful hirePaid Parental LeavePaid Time Off:7 holiday PTO days/year6 regular PTO days/yearHealth Coverage: Comprehensive HMO planWhat You’ll DoBuild and launch paid social campaigns across Meta (Facebook/Instagram), TikTok, and SnapchatTest and expand into emerging platforms such as Pinterest or Reddit as neededIndependently optimize campaigns based on performance data (ROAS, CTR, CPM, CPA)Develop and execute creative testing plans, recommending new copy/asset variations and anglesCollaborate with creative teams to scope briefs and generate campaign-ready assetsProvide daily, weekly, and monthly reporting on campaign performanceStay up to date with platform updates and proactively recommend best practicesWhat We’re Looking For3+ years of paid social buying experience, including Meta and TikTokProven ability to independently set up, manage, and scale campaigns to achieve business goalsStrong grasp of key paid media KPIs (ROAS, CTR, CPM, CPA)Experience managing and optimizing multi-platform ad budgetsExcellent communication skills, with prior experience working with US-based clientsAbility to work US Eastern Time zoneNice-to-HavesExperience with Snapchat, Pinterest, or Reddit AdsSQL/Looker/Hex experience for custom dashboards and queriesBackground in DTC e-commerce campaignsWhy You’ll Love Working HereAt GrowthAssistant, you’ll collaborate with a diverse, talented team, sharpen your skills with global clients, and make an impact in your career. We value your growth and recognize your contributions every step of the way.Apply today and take the next step in your career with GrowthAssistant!