Product Manager, ILD

THE POSITION Develop and oversee the marketing strategy and tactical plan of respiratory brands. Evaluate the effectiveness of promotion and advertising programs and lead improvement of it .Duties & Responsibilities Product management To develop strategies for key target depts. promotion of specific brand, track KPI, timeline and budget To prepare and implement related annual brand plan Management / co-ordination To develop and manage national level KOLs Ensure high quality implementation of marketing plans Control of the budget within agreed limits; allocate budget by annual strategy to keep efficacy. Implement quality standards of daily work Drive innovations in hospital communication and support to support robust business growth Ensure optimal flow of information, messages and material to salesforce; set up the product training for sales force Cross function communications Collaborate with local and ROPU brand team to implement and optimize annual plan Set up and deepen inter-department cooperation and communication to develop and implement product strategies and plan Market intelligence Lead and implement necessary research and analysis, to understand market dynamics and initiate marketing programs Maintain competitive and updated on competitor activities. Requirements At least 5 years of marketing experience in multinationals; sales experience is a plus. Bachelor’s Degree of Pharmaceutical science/Medicine or related field Preferably having experience in Pulmonology and Rheumatology TA Leadership and decision making and Strategic integration and result orientation Strong analytical and strategic thinking skills; ability to identify creative approaches to market/customer in support of growing the business Business acumen and Excellent people interaction skills Preferably having experience in product launch and launch readiness Our CompanyWhy Boehringer Ingelheim?With us, you can develop your own path in a company with a culture that knows our differences are our strengths - and break new ground in the drive to make millions of lives better.Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after - as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you'll be helping to transform lives for generations.Want to learn more? Visit https://www.boehringer-ingelheim.com