Sunday, October 26, 2025

Job Description

It is the spirit of Bayanihan that drives us to continue our legacy of excellence and commitment to care. As an organization, we achieve our successes through good, honest, and persevering hard work - TOGETHER. It is in this way in which our company was built; we progressed as the country's leading Pharmaceutical company, not by sheer luck, but by pure perseverance, integrity, and brotherhood. Grow with us, and be a part of the Bayanihan spirit.Role Overview Development of Brand PlansAnalyzes relevant market data and trends to identify growth opportunities, gaps, and insights for the brandCreates the brand vision and formulates brand strategies, positioning, and communication plans and programs (e.g. Sales, Market Share)Aligns with Enablers and applies knowledge of Unilab processes in developing brand plans (e.g. Trade and Patient programs with S&CD)Guides direct report/s in market analysis and plan developmentLaunching of New ProductsPrepares and leads collaboration with Enablers to deliver New Product requirements and launchManagement of Brand FinancialsDelivers brand sales targets and profitabilityMonitors actual product expenses vs budget in compliance with corporate financial guidelines and processesManagement of Brand InventoriesBalances supply and demand forecasts to support healthy inventories (e.g. Trade, Warehouse)Customer Relationship ManagementMaintains Key Opinion Leader (KOL) advisors and expands to other prescribers as brand growsDesigns cohesive and comprehensive solutions to continually enhance customer (MD and patient) experienceQualificationsAttained bachelor’s degree in Business Administration, Media and Communications, Marketing, Commerce, or equivalentWith two (2) to five (5) years of relevant experience in Marketing, Sales, Field Operations, or Business DevelopmentHas an understanding of Profit and Loss (P&L) and different financial measures (Sales, Cost of Goods Sold, Ratios, Operating Income)With excellent communication, analytical, and interpersonal skillsDiligent, highly strategic, and detail-oriented We are committed to providing our employees with the best possible experience. As a LEARNING ORGANIZATION, we are eager to support your development and create the most fitting career path for you. As DESIGNERS AND DRIVERS OF INNOVATION, we are keen to provide you with opportunities to positively transform processes that will intensify business growth. As a NURTURING FAMILY, we are passionate about conducting programs that can promote your wellness, and help you be the best that you can be. As BELIEVERS OF OUR PURPOSE, we are and we will always remain earnest in giving meaningful tasks that will keep you delighted and fulfilled - at work and beyond.

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