Product Manager (WeChat Mini Program)

Who We Are:IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management.It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.The Role and What You'll Do:The role of the ‘Product Manager’ is to oversee the launch of new tech products for our international sports clients. The Product Manager will be responsible for managing the brief agreed with the client, leading the client comms, selecting and overseeing the partner vendor, and delivering the technical product aligned with the brief. The Product Manager will also be responsible for ensuring the product hits the target KPIs established in partnership with the client.负责监督为我们的国际体育客户推出的新技术产品。产品经理将负责管理与客户商定的简报，领导客户沟通，选择和监督合作伙伴供应商，并交付与简报一致的技术产品。产品经理还将负责确保产品达到与客户合作建立的目标KPI。The core skills required to perform this role well include:Deep technical understanding of Chinese platformsClient communications in English and ChineseQuick understanding of brief and great ability to turn into business scenarioAcute attention to detailAdherence to deadlines and punctualityAbility and desire to work collaborative to ensure successful project execution这个职位所需要的关键技能包括：熟练的中英文沟通技巧快速理解项目需求，并将转化成流程关注细节严格的时间观念有较强的沟通合作能力推进项目实施Responsibilities.Work with department to operate C2C SaaS products, and participate in program execution, including user growth strategy, member activation and integrated marketing.Assist in operating H5 minisite & WeChat Mini Program, ensuring function sanity and data complete availability.Assist in campaign execution on H5 minisite & WeChat Mini Program, ensuring CRM communication and prizing delivery.Track&analyze the data on diverse platforms and campaigns and provide suggestion for product iteration, delivering the weekly & monthly operation report.Responsible for paid media planning and execution, optimizing the plan with platform accordingly.Creation and the organization of project fileFollow up the project progress, update the project implement chart and report to team director你的责任与各部门合作运营项目C端产品的运营，参与活动策划执行工作，其中包括用户增长，会员运营、整合营销等策略负责微信H5/小程序产品运营，保证产品功能正常运转和数据收集的完整性协助微信H5/小程序的活动落地和CRM运营，负责和产品用户的日常沟通和活动奖品的寄送挖掘分析平台运营活动数据，负责产品运营周报/月报的产出，用以指导市场活动改进和产品迭代；负责协助微信H5/小程序的广告投放计划和落地执行，与投放平台沟通优化投放路径完成项目文档的编写和归档管理跟踪项目进度，更新实施进度表，定期向项目总监汇报Previous experience required are:A Bachelor's or Master's degree with minimum 3 -year experience in information-based industry (software system, WeChat mini program) with past successful project execution and full experience on WeChat ecosystem may be preferred.对于经验的要求：本科以上学历，至少3年相关工作经验， 有项目管理相关的项目经验，参与过小程序开发项目且对微信生态有丰富了解者优先It also helps if the person is a passionate sports fan.如果你是一个体育迷，相信对申请这个职位会有额外的优势。