Product Marketing Associate

At DeltaX, the Product Marketing team plays a pivotal role in shaping how our products are positioned, communicated, and adopted in the market. As a Product Marketing Associate, you will be the bridge between Product, Sales and Marketing - ensuring our offerings are clearly understood, compellingly presented, and effectively sold. In order to achieve this, you will be Translating features into benefitsHighlighting how our solutions solve client pain pointsBuilding narratives that resonateSupport sales with impactful content and demosEnsuring our solutions solve real business challengesDrive Go-to-Market (GTM) strategies that help our products growKey Responsibilities:Develop a strong understanding of our product offerings, their value propositions, and key differentiatorsCollaborate with Product and Sales to define positioning and GTM strategiesConduct market research and competitor analysis to identify our USPs, key differentiators and areas to improve compared to our competitorsCraft sales narratives and positioning frameworks that resonate with our target businessesTranslate complex product details into clear, client-facing benefitsBuild eye-catching pitch decks, product demos, and sales enablement toolsCreate engaging content such as product documentation, videos, email campaigns, etc.Ensure that bundled offerings and sales strategies directly address business needs & challengesWhat you'll need to succeed in the role:Strong ability to translate technical product features into client-facing benefitsExcellent communication and presentation skills - both written and verbalProficiency in creating pitch decks, marketing collateral, and product demosComfortable working cross-functionally with Product, Sales, and Marketing teamsStrong analytical mindset to understand market trends and client needsCreative thinker with attention to detail and ability to manage multiple projectsQualification:Experience: Entry Level (0-2 years of experience in Product Marketing / Management)Qualification: Bachelor’s degree in Marketing, Business, Communications, or related field Hiring Process:Assignment RoundInterview Round (Online / Offline - if in Bengaluru)About Us:DeltaX is a Data-Driven Digital Advertising Platform built for Agencies and Advertisers to optimally buy, track, attribute and report ad campaigns across search, social media, display RTB, Mobile, Video and other media channels. Founded in 2012, the platform serves as the pioneer in the Advertising Technology Industry. The cutting edge technology has empowered digital marketing teams across the globe with deep insights, automated ROI based spends optimization, activating award winning technology- driven campaigns.Why work with us?We’re growing fast as an AI-driven Tech company, expanding our client base and scaling ambitious sales initiatives. This is an exciting phase where every pitch, campaign, and GTM strategy matters. You’ll gain hands-on exposure across sales, marketing, and product functions, build narratives for cutting-edge AdTech solutions, and sharpen your skills through real-world opportunities.If you’re looking to accelerate your career in product marketing - working on big initiatives, exciting pitches, and high-impact campaigns - this is the place to be.