Sales Manager General Trade (Based in Sgn. Petani)

Major Duties and ResponsibilitiesThe successful candidate will be responsible for:Overseeing the entire sales of General Trade for SP Branch.Developing and executing a comprehensive business plan, including sales strategies, and profit goals.Enhancing the visibility and market presence of Julie’s brand to stimulate growth.Analyzing sales performance and territory dynamic, adjusting strategies as needed, and managing debt collection effectively.Implementing a robust sales management process to help the team identify and prioritize key customers and prospects.Monitoring the sales team’s performance and driving them to achieve targets.Managing, training, and leading the sales team in the designated territory.Analyzing market trends and customer feedback to inform product improvements. Regularly reviewing and reporting on sales data and market analysis to senior management.Performing additional duties as assigned by the superiors or the Company.Qualifications and Skills RequiredThe ideal candidate will have/be:Possess at least a Diploma in Management/ Marketing/ Mass Communication/ Business Administration or equivalent, with at least 5 years’ experience in FMCG industry, preferably within the food & beverages industry in General Trade.A proven track record in developing sales and maintaining strong customer relationships.Excellent presentation, verbal and written communication skills in English and Bahasa Malaysia. Fluency in Mandarin is essential as the role involves dealing with Mandarin speaking clients.A strong passion for sales and the ability to think quickly and innovatively.Decisiveness, a broad perspective, and proficient planning and analytical skills, with a knack for problem-solving, critical thinking, and meeting deadlines.Demonstrated leadership capabilities with strong problem-solving and decision-making skills.Self-motivation and goal orientation, with a persistent drive to achieve better results.Independence, proactivity, and strong negotiation and interpersonal skills.Proficiency in Microsoft Office Suite (Word, Excel, Outlook, and PowerPoint).Ownership of a car and willingness to travel extensively across the Northern Region, including Perak, Penang, Kedah, and Perlis.