Search Engine Optimization Specialist

SEO & Web Optimization SpecialistAbout the RoleWe are seeking a skilled SEO & Web Optimization Specialist with solid experience in website design and e-commerce management. The ideal candidate will be responsible for improving search engine rankings, enhancing website performance, and building optimized online shopping experiences that drive measurable business results.Key Responsibilities • Develop and execute effective SEO strategies (on-page, off-page, and technical). • Conduct keyword research, competitor analysis, and performance audits. • Optimize website structure, content, and internal linking for maximum visibility. • Design, update, and maintain websites with a focus on user experience and conversion. • Manage e-commerce platforms, product listings, and sales funnels. • Monitor website analytics and generate regular performance reports. • Collaborate with the marketing team to improve content quality and SEO alignment. • Stay up-to-date with search engine algorithm changes and industry trends.Requirements • Proven experience in SEO, website design, and e-commerce management. • Strong knowledge of Google Analytics, Search Console, and SEO tools (e.g., Ahrefs, SEMrush). • Proficiency in website builders or CMS platforms (WordPress, Shopify, etc.). • Understanding of HTML, CSS, and basic web development principles. • Ability to analyze data and translate insights into actionable strategies. • Strong problem-solving skills and attention to detail.Preferred Qualifications • Experience with paid ads or performance marketing is a plus. • Familiarity with UI/UX best practices. • Ability to manage multiple projects and meet deadlines.