Search Engine Optimization Specialist (SEO)

We Are PrimalPrimal is the marketing partner designed to meet the needs of brands today. Our different approach of globally-minded yet locally-tuned people sets us apart. With a digital-first approach, our core pillars incorporate: Strategy, Search, Performance, Creative, Social, and Data.Underpinned by integrated teams that ensure consistency and accelerated results, we're committed to creating impact and deep relationships.Partnering with Primal means opting for a path less traveled. A commitment to not just progress but to think differently. With us, you’re making a statement about your vision for the future. At Primal, we're not just an agency; we deliver outcomes.Since launching in 2015, we’ve helped over 300 high-performing brands through our strategic and data-driven marketing approach. We transform the clients we work with. We have a 96% client satisfaction rate, with over 95% of brands choosing to continue working with us on a recurring basis.Our integrated approach represents our flagship offering to clients, where we apply our proprietary strategic planning process, INSTINCT®, designed to close the gap between our clients, their competition, and their customers. This is where everything starts at Primal. It's the essential catalyst for helping transform our brand partners into the successful titans of industry. We specifically blend marketing with a consulting service model that enables clients to identify and overcome the biggest growth challenges.Role:The SEO Specialist is a crucial role within our Technical Department, enabling us to improve website visibility for clients across diverse brands and industries. Specifically, this entails:Analyzing, reviewing, and making recommendations for websites to increase visibility.Conducting keyword research to drive qualified traffic.Developing and executing link-building strategies.Creating detailed SEO strategy reports.Serving as the lead point of contact for all matters related to your accounts.This role demands a mastery level of SEO analysis, strategic thinking, technical expertise, communication, adaptability, and collaboration. To be successful, you must have:Proven experience in SEO strategies and best practices.Strong analytical and problem-solving skills.Exceptional organizational and communication abilities.Why this is important for you:You will have a unique opportunity for growth.First, you’ll interact with high-performing brands, which will ‘level up’ your knowledge and network. You'll also work in a fast-paced environment with amazing people, where you’ll have the opportunity to make an immense impact.Responsibilities:External:Perform keyword discovery, optimization, and technical website reviews to increase visibility.Develop link-building strategies to drive domain authority and traffic.Serve as a trusted advisor to clients, managing account performance and meeting objectives.Internal:Analyze data and results to identify trends and ensure maximum ROI on paid search campaigns.Create detailed strategy reports and present them to the team.Prepare performance analysis reports and recommend corrective actions for ongoing optimization.Support team members by sharing knowledge, conducting training, and developing materials to address skill gaps.Actively contribute to the continuous improvement of team efficiency and productivity.Results:Drive organic traffic growth, keyword ranking improvements, and higher conversion rates.Maintain a portfolio with a high client retention rate by effectively managing accounts and meeting SEO objectives.Consistently deliver tasks on time, adhering to established processes and documentation standards.Requirements:Proven experience as an SEO Specialist or similar role.Expertise in keyword research, technical SEO, and link-building strategies.Strong proficiency in tools like Google Analytics, Google Search Console, and SEO platforms.Excellent analytical skills with a data-driven mindset.Strong organizational skills and the ability to prioritize multiple projects.A collaborative team player with a passion for learning and innovation.Location:Hybrid Bangkok, ThailandBenefits:Primal believes people are at the center of every success story. Our team has always claimed that the biggest benefit of being a part of our company is the opportunity to learn. Our fast-paced nature will serve as an accelerant to your professional growth and career.Our central ethos involves hiring and developing hard-working, high-potential leaders. Success in this role WILL set you up for immense success (both within and outside the company).In addition, Primal provides competitive compensation and benefits, including:Fun and Young EnvironmentCompany and Team Activities.Health InsuranceAnnual Company RetreatSocial SecurityAnnual and Birthday leaveSkill Development and TrainingPrimal Core Values:Our values are the heart and soul of this high-growth company. The right person for this role also holds the same values, subscribes to them, and understands why each is critical to life and business.Own It: Take absolute accountability for your actions.Get It Done: Operate with urgency and purpose.Hungry for Growth: Pursue progress with relentless curiosity and ambition.One Tribe: Champion unity through empathy, respect, and trust.Lead by Doing: Set the example for others to follow.Additional Information:Candidates are subject to a test of their abilities.