Friday, October 31, 2025
Ascend Group

Senior Digital Ads Executive

Posted: 1 days ago

Job Description

About the JobWe’re currently looking for candidates who can contribute and drive our fintech business to grow up in a highly competitive market. As part of the Digital Marketing Team, you will work with many online specialists to find the solution on how to drive better performance (app download, customer retention…). And, you will collaborate with cross-functional teams of Commercial, Marketing and Website/App developers on solving specific issues or problems.As Performance Marketer, you have to plan, monitor and optimize your campaigns and be initiative for upcoming campaigns to achieve assigned KPIs from your team lead.Professional CompetenciesResponsible for media plan & operations of paid marketing channels and hands-on execution of performance campaign on Facebook, Google Ads, Tiktok Ads and Ads Networks for all markets (including new paid media channel)Outstanding in creative thinking, strategic thinking and quick resolving problemsAttention to detail and ability to effectively multi-task in a deadline driven atmosphereExcellent planning, writing and reporting skillExcellent analytical, project management and time management skillSelf-driven and hard-working and technology savvyExcellent communication and interpersonal skills.Ability to work under pressureJob ResponsibilitiesMajor focus on paid media channels - media plan, optimization strategies, budget control. Collaborate with others with other departments to get information and identify campaigns.Identify trends and insights, and optimize spend and performance based on the insightsMeasures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)Qualifications:2 - 4 Years work experience with biddable media on paid media channels (Facebook, Google Ads, Tiktok Ads and Ads Networks including new paid media channel and new media)Bachelors or Master Degree in Business Administration, Communication Arts, Computer Science, Computer Engineering or related field.Good communication in English (Write, Speak, Read and Listen)Able to work both independently and within a teamGood skills in Excel, PowerPoint, and Microsoft wordHaving knowledge of Analytics tools (e.g. Google Analytics, Branch, Mixpanel, Branch, Appsflyer) mandatoryGood interpersonal skills, team-oriented yet able to work independentlyAdvanced knowledge of Google tools

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