Senior Google Ads Specialist – High Budget Campaigns

Company Description We are dedicated to teaching essential IT support skills and tools needed to thrive in a remote work environment. Our focus is on training individuals in areas such as Virtual Assistance, Customer Support, Technical Support, and Telemarketing. We also provide guidance on how to effectively apply for remote job opportunities using popular freelancing platforms like Upwork. Our mission is to empower individuals to build successful remote careers. Role Description This is a contract-based, fully remote opportunity for an experienced Senior Google Ads Specialist – High Budget Campaigns. Responsibilities include managing, optimizing, and scaling high-budget Google Ads campaigns to achieve client objectives. Additional tasks involve conducting in-depth keyword research, analyzing campaign performance data, A/B testing ad creatives, and collaborating with teams to align strategies with marketing goals. Clear communication with stakeholders and providing actionable insights will also be a key part of the role. Qualifications Expertise in Google Ads campaign management, including strategy, optimization, and scaling high-budget campaignsExperience conducting in-depth keyword research, competitor analysis, and audience targetingProficiency in A/B testing, ad copy creation, and understanding performance metricsStrong analytical skills and experience with Google Analytics or other analytical tools for data interpretation and reportingExcellent communication, collaboration, and stakeholder management skillsFamiliarity with additional digital marketing platforms like Bing Ads or Facebook Ads is a plusBachelor’s degree in Marketing, Business, or related field preferred