Senior Web Analyst (Google-oriented)

Are you a seasoned Google analytics expert with a passion for data and challenging tracking tasks? If so, this could be the perfect opportunity to join EPAM as a Senior Web Analyst, where your expertise in Google web analytics tools will be the driving force behind our data-driven success stories. We seek a solid professional to support our clients with data-based recommendations and actionable insights. ResponsibilitiesDevelop a measurement strategy and collaborate with the product ownership team to define KPIs for product successImplement user behavior tracking, utilizing creative approaches for effective data capturingCollect business requirements for tracking and provide them to the development teamDesign complex end-to-end analytics pipelines encompassing web analytics, advertising and CRM systemsMake data-based recommendations on how to improve clients’ online strategyConduct in-depth research on various aspects of customers' online strategiesSet up and execute A/B and MVT tests: hypothesis generation, sample volume estimation, experiment planning, reportingBuild insightful automated dashboards Requirements3+ years of Web Analytics experienceExperience in a variety of Google web analytics tools (audit, setup, reporting, working with API): Google Analytics, Google Tag Manager, Google Data Studio, Google BigQuerySkills in implementing tags using tag management systems (including writing custom tags on JavaScript & jQuery)Expertise in creating and explaining dashboard reports, using data visualization toolsKnowledge of Web Analytics project documentation development and maintenanceProficiency in A/B testingBackground in EDW, like BigQuery/Amazon Redshift/SnowflakeCommunication skills, ability to explain analytical things for non-technical stakeholdersEnglish level: B2 and above Nice to haveCompetency in SQL, R, PythonKnowledge of JavaScriptExperience in online marketing or product analyticsSkills in statistics and analytics with an ability to spot trends in dataDegree in Marketing, Mathematics, Statistics, Engineering We offerWe connect like-minded people: Delivering innovative solutions to industry leaders, making a global impactEnjoyable working environment, whether it is the vibrant office or the comfort of your own homeOpportunity to work abroad for up to two months per yearRelocation opportunities within our offices in 55+ countriesCorporate and social eventsWe invest in your growth:  Leadership development, career advising, soft skills and well-being programsCertifications, including GCP, Azure and AWSUnlimited access to LinkedIn Learning and Get AbstractFree English classes with certified teachersDiscounts in local language schools, including online courses for the Kazakh languageWe cover it all: Participation in the Employee Stock Purchase PlanMonetary bonuses for engaging in the referral programMedical & family care packageSix trust days per year (sick leave without a medical certificate)Coverage of psychology sessions of your choiceBenefits package (sports activities, a variety of stores and services) Immerse yourself in our collaborative culture by working on-site at our office in Astana, Almaty or Karaganda. Unlock the potential of remote work in Kazakhstan, giving you the flexibility to work from home or access our offices in Astana, Almaty or Karaganda. EPAM is a team of technologists and innovators united by a passion for technology. In Kazakhstan, we operate across all cities with offices in Astana, Almaty, and Karaganda and work with the world's leading companies from different industries. In 2023, EPAM received the Export Excellence Award at the esteemed Digital Bridge Awards, showcasing our commitment to excellence and innovation.