Job Description
About The TeamThe SEO Specialist will help build Shopee’s online presence across all markets. He/she is a hands-on individual with proven experience in organic search and knowledgeable in the best practices for content strategy, link building, technical analysis, and performance analysis.Job DescriptionWork closely with the regional SEO team and other cross-functional teams to provide/execute SEO bestpracticesPerform ongoing keyword discovery, expansion and optimizationConduct competitive site analysisMonitor SEO performance with key metricsDevelop and implement link-building strategiesWork with editorial and marketing teams to drive SEO traffic in content creation through other digital marketingchannels like blogsRecommend changes to website architecture, content, linking and other factors to improve SEO positions fortarget keywordsOther SEO tasks and duties as assignedRequirementsGood understanding of technical SEO and content marketing best practicesExperience in using SEO and website analytics tools like Google Search Consoleand Bing webmaster tool, Screaming Frog, ahrefs.com, and Google AnalyticsWorking knowledge of HTML, CSS, and JavaScript development and constraintsStrong project management skillsSharp attention to detailsAbility to work independently and collaborate with cross-functional teamsGood written and verbal communication skills in EnglishKnowledge in Spanish language is a plus
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