Social Media And Digital Marketing Manager

Company Description AI Letter Gen specializes in creating customized, polished documents such as professional emails, formal letters, job applications, and university admission submissions. Through a combination of AI technology and human oversight, we ensure all deliverables reflect the writer's authentic voice and objectives. Our mission is to simplify and elevate communication for individuals across a variety of needs—helping students, job-seekers, and professionals craft messages that make the right impression. By focusing on clarity, professionalism, and authenticity, we empower our clients to convey their best selves through impactful writing. AI Letter Gen believes in the power of effective communication as a tool for achieving personal and professional success. Role Description This hybrid role of Social Media and Digital Marketing Manager is based in the Mexico City Metropolitan Area, with some tasks available for remote execution. Daily responsibilities include creating and implementing social media marketing strategies, optimizing content for various platforms, and collaborating with the team to drive customer engagement. The role also involves analyzing digital marketing performance metrics, designing data-driven campaigns, and maintaining an active social media presence to promote the company’s services. Adaptability and communication are key to succeeding in this position. Qualifications Proficiency in Social Media Marketing and Social Media Optimization (SMO)Strong expertise in Digital Marketing strategies to enhance brand awareness and reachAbility to develop and implement effective Content StrategiesExceptional communication skills to convey ideas clearly and engage diverse audiencesExperience with data analytics, social media tools, and performance tracking metricsStrong organizational skills, attention to detail, and ability to manage multiple projectsPrevious experience in marketing roles or within the communication field is a plusBachelor’s degree in Marketing, Communications, or a related field is preferred