Lao Ban Niang (M) Sdn Bhd

Social Media Content Creator (Food Industry)

Posted: 2 minutes ago

Job Description

Official Website: http://ladybossfoodie.com/We're looking for a creative executor who can think like a marketer. Your primary role is to translate brand vision into emotionally resonant, high-performing video content for social media.Areas of Responsibility1. Content Creation & Editing (70%)Identifying trending trends that are relevant to platform.Curating content calendar for our brands (ladybossfoodie / auntie chia's)Crafting video script, strategy and editing framework based on Quarter's focus.Create POV-style food content and lifestyle storytelling.Repurpose footage for multiple platforms with contextual tweaksEnsure tone consistency: warmth, authenticity, "comfort after work" brand feel.2. Marketing Storytelling (20%)Brainstorm weekly ideas aligned with campaigns (e.g. CNY, promotions, founder stories etc)Draft short video scripts and hooks (why people should care).Analyse and provide constructive feedback on content angle and insights.Work closely with founder for story-based projects.3. Collaboration & Coordination (10%)Work with graphic designer on text overlays / thumbnailsLiaising & managing with outsourced editor/content creator for content creation.Organize content folders, shot lists and publishing schedules with e-comm exec.RequirementsMinimum 2 years experience in marketing/content fieldMust have experienced in video editing.Must have experience in Capcut / Premiere / DaVinci.Understand pacing, transitions, audio timing and most importantly, storytelling rhythm.Must know Chinese (our main customer is Chinese, non-halal)Benefit Package:Remote working hybrid ( 4 days in office, 1 day WFH)EPF, SOCSO, EIS ContributionAnnual IncrementPerformance BonusAnnual LeaveMedical LeaveCompassionate LeaveOur Culture:We look at impact and end result, hence no clock-in/clock out.We embrace honest communication - if you feel that something is not right, please speak out.And yes, no lengthy approval process just to get things done (we move extremely fast!

Job Application Tips

  • Tailor your resume to highlight relevant experience for this position
  • Write a compelling cover letter that addresses the specific requirements
  • Research the company culture and values before applying
  • Prepare examples of your work that demonstrate your skills
  • Follow up on your application after a reasonable time period

You May Also Be Interested In