Social Media Executive

Company Description XpertDigi is a leading IT software company redefining the digital landscape through innovative solutions and cutting-edge technology. We specialize in empowering businesses to thrive in the digital age by creating software that drives progress and excellence. Committed to innovation, XpertDigi enables clients to achieve their digital goals effectively and efficiently. Join us in shaping the future where technology meets innovation. Role Description This is a full-time on-site role for a Social Media Executive, located in Johar Town. The Social Media Executive will manage daily activities across various social platforms, including creating and scheduling posts, developing social media strategies, optimizing campaigns, and tracking engagement metrics. This role involves crafting relevant content, handling communications with the online community, and contributing to brand growth on digital channels. Qualifications Social Media Marketing and Social Media Optimization (SMO) skills to develop and execute engaging campaignsMedia Planning expertise to design targeted online advertising strategiesStrong Communication and Writing skills for creating captivating content and managing audience interactionsFamiliarity with social media analytics tools to track and improve performanceProficiency in developing creative strategies to enhance audience engagementAbility to work both independently and collaboratively in a fast-paced environmentKnowledge of current trends in social media and digital marketingBachelor's degree in Marketing, Communications, or a related field is preferred