Social Media Manager – E-commerce

Join a dynamic beauty and personal care e-commerce brand as a Social Media Manager, responsible for elevating the brand’s online presence across Instagram, TikTok, and Facebook. This remote role is ideal for a creative professional with a passion for beauty trends and a proven ability to engage audiences through compelling content. You will oversee the full content lifecycle, from ideation and production to publishing and performance analysis, ensuring the brand remains at the forefront of digital engagement in the beauty sector.Deliverables Develop and execute a content calendar tailored to beauty and personal care audiences. Create and publish engaging posts, stories, and short-form videos optimized for Instagram, TikTok, and Facebook. Design visually appealing graphics and edit videos using tools such as Canva, CapCut, or Adobe. Monitor and respond to community interactions, fostering a vibrant and positive online community. Track and analyze key performance indicators, including engagement rate and follower growth. Run paid social campaigns as needed and optimize for maximum ROI. Prepare monthly performance reports with actionable recommendations for growth.Requirements Demonstrated experience managing social media for beauty, fashion, or e-commerce brands. Proficiency in both Arabic and English, with strong written and verbal communication skills. Advanced skills in graphic design and short-form video editing (Canva, CapCut, Adobe Creative Suite). Deep understanding of current beauty industry trends and social media best practices. Ability to interpret analytics and translate insights into strategy adjustments. Experience with paid social campaigns and reporting on KPIs. Self-motivated, organized, and able to work independently in a remote setting. Flexible availability and commitment to delivering high-quality, timely content.About TwineTwine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.Our MissionTwine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.