Social Media Marketing Specialist

JOB TITLEContent Creator & Social Media Growth Strategist (AI-Driven Content at Scale)JOB ID: JUSKYLRINDUSTRY: Production CompanyLOCATION: PHJOB STATUS: Full TimeWORK SCHEDULE: 8:00am to 5:00pm EST (Possible Flexibility Over Time)SALARY: PhilippinesAverage Range: $1,440 - $1,760 USD per monthHourly Rate (Based on a 40-hour work week): $9 - $11 USD per hourTARGET START DATE: ASAPROLE OVERVIEWAbout the Client:A leading video production company founded by a veteran TV Producer. The team specializes in creating high-quality, engaging video content — including promotional videos, commercials, event coverage, ad campaigns, and high-performing social media content. They manage the entire production process from start to finish, ensuring each video is visually compelling and optimized for maximum online visibility. Their work blends strategic storytelling with direct response marketing, producing content that’s not just engaging, but engineered to drive measurable results. In addition to full-service video production, they support digital advertising campaigns, social content strategy, and multi-platform brand growth. The team collaborates closely with clients, often in the real estate, development, and investing sectors (though not exclusively), to craft compelling narratives and high-performing marketing content tailored to their target audiences. They also operate several of their own growing content channels and branded media platforms. Their workflows are powered by branded templates, AI-driven systems, and strategic content frameworks, all designed to scale content creation across both organic and paid media.About the Role:The client is looking for a multi-talented content creator, social media manager, and creative problem solver to join the growing media team. This role is for someone who loves creating content, someone who understands how to generate scroll-stopping social content at scale, using the latest tools in AI, automation, and trend-driven strategy to increase reach, engagement, and brand growth.You’ll be helping develop and grow high-performing media channels like DevelopJax, The Development Network, as well as client accounts, which are typically focused on real estate, real estate investing, and real estate development.Key ResponsibilitiesDevelop and manage content calendars across multiple channelsResearch trending topics, hooks, and formats that align with brand goals and audiencesWrite hooks, scripts, and captions that are designed to drive conversions and engagementProduce content using available assets or work with our existing footageUse tools like HeyGen, Kling AI, Runway ML, ChatGPT, Gemini and Canva to streamline production. We’re open to any others you recommendCreate and repurpose content across formats (reels, carousels, shorts, thumbnails)Ensure consistency in tone, messaging, and brand identity across all platforms and content formatsAssist in tailoring content for different stages of the funnel - from awareness to conversion - across organic and paid effortsAnalyze performance and iterate content for growth and optimizationSchedule and publish postsEngage with followers by responding to comments and supporting audience growthCollaborate on campaign ideas and audience-building strategiesHelp evolve and improve existing workflows, templates, and content systemsIdeal Experience2–5 years managing social content for a brand, creator, or agencyDemonstrated ability to grow followers, views, or engagement across social platformsExperience creating short-form video using AI and/or traditional toolsStrong written communication and copywriting skills (especially hooks, scripts, and copy)Familiarity with SEO, hashtags, social algorithms, and best practices for each platform. We use tools that help support this as well.Bonus: experience supporting digital marketing, direct response campaigns or ad creativesIdeal Candidate ProfileA proactive self-starter who thrives on creativity, execution, and performanceDeeply familiar with short-form video content, carousels, reels, and vertical storytellingObsessed with social growth, engagement hacks, hooks, and audience psychologyEfficient and comfortable using AI tools to help script, edit, generate, and scale contentConstantly up to date on what’s working (and what’s not) across Instagram, YouTube Shorts, LinkedIn, and TikTokYou care about how content performs, not just how it looks, but how it drives traffic, builds trust, and convertsComfortable working collaboratively in a small, fast-moving team where initiative and ownership are valuedWork closely with the internal editor and creative leads to align on deliverables and executionComfortable joining client calls and taking notes to directly understand project goals, expectations, and feedback (Only when available during your work schedule)Tools You Should Know (Or Be Willing To Learn Fast)Platforms: Instagram, YouTube, LinkedIn, Facebook, TikTokAI Tools: ChatGPT / AI script generators, HeyGen, Runway ML, Kling AI, VidIQ(We also use Captions, Descript, Artlist, Photoshop Generative Fill, and are open to others you're familiar with or recommend.)Bonus: Experience in Wordpress, Meta Business Suite / Ad Manager, and/or GoHighLevelYou Will Be Working OnDevelopJax: Short-form video content highlighting real estate, development, and city growth (Instagram: @DevelopJax - Website: DevelopJacksonville.com)The Development Network: Macro and micro stories from the world of real estate investing and development using the same style and templates as DevelopJax.Client (Real Estate Investor Content): High-trust, informational, and testimonial-style content to attract new investors and generate leads tailored to client goals and objectivesNew Channel Launches: Help launch and grow emerging brand channels with clear tone, voice, and content rhythm