Business Development Manager

Responsibilities: Develop and execute targeted outbound campaigns to generate qualified leads for enterprise-level deals. Identify high-value ICP prospects in key industries and regions aligned with company strategy. Build and maintain databases of ideal customer profiles (ICPs), buyer personas, and key stakeholders. Work closely with marketing to align on ABM (Account-Based Marketing) strategies. Stay up to date with industry trends, buyer behavior, and sales best practices. Collaborate with sales executives and solution consultants to support early-stage qualification. Ensure smooth lead handoff with well-documented prospect information, pain points, and engagement history.

Ensure accurate data entry and pipeline visibility in CRMLeverage tools like LinkedIn Sales Navigator, ZoomInfo, Outreach/Salesloft to optimize outreach. Regularly audit lead flows and conversion metrics to improve funnel performance. Provide feedback to marketing on lead quality and campaign ROI. Help shape messaging around business outcomes and ROI for high-value opportunities. Requirements:

Proven experience in B2B sales, preferably within the SaaS or iGaming industriesSuccessful track record in new business development and client acquisition across international marketsStrong understanding of the full sales cycle — from lead generation to deal closure, including negotiation and contract managementExperience managing multichannel customer acquisition strategies, including outbound and inbound approaches, industry events, LinkedIn outreach, and email campaignsProficiency with CRM systems and sales automation tools (e. g.

, Zoho CRM, HubSpot, Pipedrive)Ability to set, track, and meet clear KPIs related to revenue, deal volume, and pipeline metricsAnalytical mindset with the ability to interpret sales funnel data, evaluate channel performance, and quickly adjust strategy for improved resultsExcellent verbal and written communication skills, with the ability to craft compelling business proposals and presentationsProactive, self-motivated, and result-driven personality with a strong sense of ownership and initiativeExperience working in a high-performance, fast-paced environment, with the ability to adapt quickly and thrive under pressureUpper-Intermediate English level or higherWhy Join Soft2Bet?Be part of a rapidly expanding international company in the iGaming industry.

Collaborate with cross-functional teams across various jurisdictions. Gain exposure to diverse regulatory frameworks and audit areas. Enjoy a supportive environment that values independence, integrity, and growth.