Team Lead CRM Marketing

We are The Customization Group,a global leader in mass customization, leveraging AI and automation to revolutionize the personalized products industry. With a strong international presence across Europe, North America, and the Middle East, we manufacture up to 500,000 unique products daily, reaching millions of customers through 20+ own online shops and 1,000+ partner stores. Our AI-first strategy drives efficiency, scalability, and innovation, keeping us ahead in a fast-moving market while growing through AI-driven acquisitions and partnerships. Our diverse team of 500+ professionals from 40+ nationalities thrives in a culture of collaboration and ambition.

Whether in our tech hubs, production facilities, or business locations, you’ll find the perfect environment to take ownership and drive impact in the future of e-commerce. We have a brand-new opportunity for a Team Lead CRM Marketing. You will own CRM campaign strategies, lead a talented team, and translate customer data into value-driven interactions.

Sounds good? Then keep reading!Why You Will Love Working With UsInternational experience in our globally spread Teams 🌍Hybrid way of working with three days in the office & two days from home 🏠💼Private Health insurance with a compensation package after the probation period 🏥Additional leave on special occasions 🎉Variety of packed breakfast, lunch, and snacks in the office 🍽️Be part of an AI-first workplace that enables everyone to drive unique business solutions through state of the art technology 💡Valuable knowledge and excellent experience for future development 📚Connection with your colleagues through Team building and company events 🤝What You Will DoDevelop and execute compelling multichannel CRM campaigns across email, SMS, push & more – all aligned with our brand’s heartbeat 💌Own email deliverability:

from domain warm-up to list hygiene and IP monitoring – you make it bulletproof 🔐Manage and align the CRM campaign calendar with key teams and customer lifecycle goals 📅Mentor and uplift a team of CRM Campaign Managers – sharing your experience and creating space for growth 🌱Report, reflect, and refine: use KPIs and testing to constantly evolve strategy and results 📊Experience Preferred Background: Multi-year experience in CRM/Lifecycle Marketing with leadership background and full ownership of campaign delivery and performance.

Hard SkillsExpert knowledge of CRM platforms like Emarsys, Klaviyo, or HubSpot 🧰Mastery in segmentation, RFM modeling, targeting and personalization logic 🎯Deep expertise in email performance metrics, sender reputation, and domain/IP setups 📬Confident in writing and optimizing marketing copy ✍️Soft SkillsYou lead with empathy, provide constructive feedback, and foster team trust and ownership 💚You collaborate naturally across departments and bring alignment to complex projects 🤝You think in systems, act with clarity, and keep calm even when things get dynamic 💫Even without every qualification, your unique experiences and skills could make you a great addition to our team, so embrace the opportunities that await you here.

Your journey may lead to new skills, relationships, and success. One team. Millions of happy customers worldwide. Join us!https: //www. thecustomizationgroup. com/