Trade Marketing Executive (Channel Strategy and Operations)

Grow Beyond UR Job with URC!Universal Robina Corporation is looking for a Trade Marketing Executive.What are the Job Responsibilities:Channel ChampionPrimary knowledge center of the channel within the team.Engages in research, studies to constantly improve shopper understanding within the channel.Regularly reviews the company performance by channel, by area, through internal, external data and recommends appropriate intervention to address opportunities identified.Maintains the collective view of the categories within the channel to drive the achievement of company channel sales metrics.Strategy and Program CreationGatekeeps category activities within the channel by working with category strategy and field sales.Approves programs initiated by field sales to ensure alignment to company prioritiesLeads the team in consolidating all category initiatives (both HO and field), looking at synergies and develops the execution plan by month and by quarter.Owns company channel SMAC development and leads in cascading plan to the Channel Execution Team.Develops and cascades Perfect Store Standards for the ChannelFinancial ManagementPerforms cost analysis for channel programs and initiatives.Manages/approves budgets for business development / revenue generating programs.What are the Qualifications:College graduate, preferably Business Management, Marketing, Engineering or equivalent.Exposure to general trade, particularly sari-sari stores and market stalls (not needed but a plus)Preferably in the FMCG industry (food, beverage, or personal care categories)Experience in Operations (Running Promos, Trade Execution, Talking to suppliers)Familiarity with route-to-market strategy and tertiary channel management is a plusUnderstanding of end-to-end processes — from data analysis, program planning, execution, and evaluationPrograms handled - merch planning and deployment, promo packs, other store programs, incentives, store activationscomfortable in reporting and has an entrepreneurial mindset biased for action (Agile ways of work)Excellent leadership and interpersonal skillsStrong quality and process-based orientation.Organized and has the ability to move results forward with a cross-functional teamQuick learner and is highly adaptable to changeOne full-time positions available. Apply with us today and join us in delighting our employees, customers, consumers, and communities with good food choices!Important Note: Universal Robina Corporation does not collect fees throughout our recruitment process and does not collaborate with any travel agency or third party to provide accommodation or other services to job applicants. All URC recruitment processes take place in our respective offices or plants and are conducted solely by our Talent Acquisition teams using official corporate email addresses.