User Acquisition Specialist (Sign-on bonus up to 3 months)

ABOUT THE ROLECrossian is a high-growth technology-driven e-commerce business. Behind our success is our people. As a start-up formed in 2020, we have created a fast-paced and dynamic environment, enabling our people to reach a cumulative average growth rate of over 1000% in just under 3 years. Our mission now is to build direct-to-consumer brands and increase customer lifetime value.As our User Acquisition Specialist, you will take full ownership of user acquisition campaigns - from strategy to execution - with strong support from our in-house creative, analytics, and product teams. We are looking for someone with proven experience in driving UA for mobile apps, games, or e-commerce, who is eager to apply their skills to scale performance. You’ll leverage major ad platforms such as Applovin, Google Ads, Meta Ads, TikTok Ads, Mintegral, and more to deliver growth at scale.WHAT YOU WILL DOPlan, execute, and scale data-driven User Acquisition campaigns across major ad platforms (Applovin, Google Ads, etc.)Monitor and optimize UA campaigns to enhance key performance metrics, including CPA, ROAS, and LTV.Analyze and report on campaign performance, providing actionable insights for continuous improvement.Collaborate closely with our creative, analytics, and product teams to ensure seamless campaign execution and cohesive messaging.Stay up to date with the latest trends, best practices, and changes in the ecosystem, so we can stay ahead of the curve.Test and iterate ad creatives, signal segments, and campaign strategies to continuously improve performance and maximize return on investment.WHAT WE ARE LOOKING FORA bachelor's degree in Marketing, Accounting, Auditing, Finance, Data Analysis, Computer Science, IT, Mathematics, Economics, or a related field.More than 2 years of experience in User Acquisition or Paid Ads, with hands-on experience running campaigns in apps/gamesStrong analytical skills and ability to extract valuable insights from data to optimize campaigns and deliver business outcomes.Familiarity with tracking & attribution tools (e.g., Google Analytics, Appsflyer, Adjust, or similar)A growth mindset and performance-driven approach - always testing, learning, and iterating.Experience in e-commerce or D2C growth is a plusWHAT YOU CAN EXPECTAt Crossian, our people are the key to our success. We believe in creating an attractive total compensation package (TCP) that not only retains employees but allows them to excel in their profession. These include:Well-trained program by our marketing experts, from technical skills by our seniors to soft skills by our team leads and managersClear & transparent career development and promotion opportunities, excel to team lead position within 1-2 yearsAttractive salary, bonus, fair and transparent scheme, income up to $5000/month (basic salary up to $1000 depending on capacity)Sign-on bonus may be considered and applied if you join us before December 31stOpportunities for internal rotation & master all key digital marketing platform from Google, Meta to Tiktok, Pinterest and many moreFlexible, non-binding working time and space according to office hoursFull salary during probation15+ days of paid annual leaveGlobal health insurance package for yourselfGuaranteed 13th month salaryQuarterly bonus & Year-end bonus as part of our profit sharing programA Pantry & a Crossian Cafe stocked with goodies, ready to serveLots of other company benefits including 5-star annual Summer Summit, budget for frequent team building activities and other monthly / quarterly / annual company eventsGeneral company T&D ProgramOther benefits in accordance to Company's Policy and Vietnam Labor Laws