Job Description
Video Editor Lead - UGC & Performance MarketingAbout the RoleWe're seeking an experienced Video Editor Lead with deep expertise in user-generated content (UGC) and performance-driven ad creative. In this leadership position, you'll oversee a team of 40+ video editors, ensuring every piece of content meets our high standards for conversion and engagement. This role is perfect for someone who understands the psychology of scroll-stopping ads and can translate that knowledge into actionable feedback that elevates team performance.Key Responsibilities:Team Leadership & Quality AssuranceReview and provide detailed feedback on video edits from a team of 40 editorsEstablish and maintain quality standards for UGC-style ad contentConduct regular feedback sessions to help editors improve their craftIdentify skill gaps and training opportunities across the editing teamCreate documentation and guidelines for best practices in UGC ad editingCreative Strategy & OptimizationAnalyze ad performance data to identify what makes content convertStay current on UGC trends, platform updates, and winning ad formatsDevelop frameworks for hook testing, pacing, and call-to-action effectivenessCollaborate with creative strategists to align editing style with performance goalsA/B test different editing approaches and share learnings with the teamRequirementsStrong portfolio of UGC-style contentProven track record of creating ads that convert (please share performance metrics)2+ years in a leadership, mentorship, or senior editor roleDeep understanding of platform-specific best practices (Meta, TikTok, YouTube, etc.)Experience reviewing and providing constructive feedback to other editors
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