VP of Product

Princess Polly is the global fashion brand at the forefront of trend-driven, lower impact and accessible apparel. Established as an online force in the Australian retail scene in 2010, Princess Polly quickly became the clothing brand found in every influencer haul, viral TikTok, Instagram OOTD and celeb street looks. Now, one of the fastest-growing online women's fashion brands in the USA, Princess Polly has been delivering the best online shopping experience to customers worldwide for over 10 years.As a part of A.K.A Brands; we are a global player with offices located in Los Angeles and Australia’s Gold Coast. With big plans ahead, we're always on the hunt for new talent to join our global team.This is your opportunity to define and drive the global product direction for one of Australia’s most exciting fashion brands. As our VP of Product, you’ll lead the Buying, Design, and Merchandise Operations functions to deliver trend-led, commercially powerful collections across Ecommerce, Retail, and Wholesale. With a global focus spanning the US, UK, and Australian markets, this role is central to shaping our brand’s creative and commercial success story.What You’ll Be DoingOwn and execute the end-to-end omni-channel global product strategy, from concept to customer, with a key focus on the US marketLead a high-performing team to deliver cohesive, on-trend ranges that resonate worldwideDrive the Merchandise Trading Calendar, ensuring alignment between product launches, campaigns, and seasonal rhythmsChampion innovation, inclusivity, and sustainability across all product categoriesPartner with Chief Merchandise Officer and VP of Planning to build and align newness Merchandise Strategy to meet topline business goals. Leverage customer insights, data, and market trends to ensure our collections drive both impact and performanceWhat Success Looks LikeYou deliver trend-right, brand-aligned product ranges that exceed sales and margin targetsYour leadership inspires collaboration, innovation, and accountability across the global product teamYou create consistency and clarity between product, marketing, and retail strategiesYou bring the customer to the centre of every decision, driving growth and engagement across key marketsThe team feels empowered, supported, and excited to deliver best-in-class products every seasonWhat You’ll Bring5+ years’ senior leadership experience in Buying, Merchandising, or Product within a global fashion retail environment, including 2 years operating at an executive levelProven ability to build and execute a commercially strong, trend-led product strategy across multiple channels and regionsDeep knowledge of, and experience within, the US, UK, and Australian fashion markets, with a key focus on the US.Strong analytical and financial acumen – confident in using insights and performance data to drive decisionsA collaborative, people-first leadership style with a passion for coaching and developing high-performing teamsA forward-thinking mindset with the ability to move fast, adapt to change, and stay ahead of trend while balancing creative vision with commercial outcomesAt Princess Polly, we move fast, think creatively, and work collaboratively. You’ll join a global team passionate about delivering trend-led forward fashion that inspires confidence and individuality. We value innovation, agility, and fun, and we’re building the next chapter of our story with individuals who want to make an impact.We recognise that asking you to give 100% of yourself on a daily basis requires us to offer an amazing opportunity.Competitive salary package.Flexible working arrangements.Access to a best in class parental leave and family planning program.Exceptional employee discount program.A stunning newly renovated office in beautiful Burleigh Heads;Work as part of a team of dedicated individuals focused on doing their best each day.Staff social activities.Monthly birthday celebrations.Aside from the amazing tangible benefits and perks, Princess Polly offers you the chance to make a daily impact on a global business.Princess Polly is an Equal Opportunity Employer (EOE) We're committed to a diverse and inclusive workplace and encourage applicants from all walks of life. Come join us, different makes us better.#PrincessPolly #PursueYourPassion #PrincessPollyCareers We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.